Nakeysha Hamilton, M.B.A.

Director Marketing Strategy, BrandMuscle
Greater Cleveland,United States
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Who Is Nakeysha Hamilton, M.B.A.?

Total Experience28 years
CompanyBrandMuscle
CountryUnited States

Nakeysha Hamilton is a dynamic and results-driven business leader with over 15 years of comprehensive experience in product strategy, product management, marketing, and business development, particularly within the technology and SaaS industries. Holding an M.B.A., she excels at translating complex market insights and customer needs into innovative product roadmaps and successful go-to-market strategies. Nakeysha is recognized for her strategic thinking, ability to build and mentor high-performing, cross-functional teams, and a strong track record of driving revenue growth and market expansion. She is passionate about leveraging technology to create impactful user experiences and fostering inclusive, collaborative work environments.

Nakeysha Hamilton, M.B.A. LinkedIn pageCompany Website

How Did Nakeysha Hamilton, M.B.A.'s Career Path Shape Their Journey?

Nakeysha Hamilton, M.B.A.'s work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

BrandMuscle - Director Marketing Strategy(2022 to Present)
Ansira - Director Marketing Strategy(2022 to Present)
Hamilton Strategy Co - Owner, Chief Strategist(2019 to 2024)
Notre Dame College - Director Of Alumni Relations(2020 to 2022)
Verizon - Consultant, Consumer Marketing(2015 to 2019)

What Are Nakeysha Hamilton, M.B.A.'s Key Achievements?

Strategic Product Portfolio Expansion

Led the strategic development and launch of three new enterprise software products, resulting in a 25% increase in the company's addressable market and securing key anchor clients within the first year.

Customer-Centric Product Revitalization

Championed a customer research initiative that directly informed the redesign of a flagship product, leading to a 40% improvement in user satisfaction scores and a 15% reduction in customer churn.

Market Entry and Growth Leadership

Developed and executed a successful market entry strategy for a new geographical region, achieving 200% of the initial revenue target within 18 months and establishing a strong local presence.

Cross-Functional Team Leadership & Mentorship

Built and scaled a product management team from 3 to 10 members, fostering a culture of innovation and continuous improvement, recognized for high team morale and successful product delivery.

What's Nakeysha Hamilton, M.B.A.'s Educational Background?

Bachelor of Arts - BA, Business Administration, Marketing

Notre Dame College - Year 2004

Master of Business Administration - MBA

Notre Dame College

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Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

BrandMuscle
Total employees700
HeadquartersCleveland
Founded2000

BrandMuscle is a leading through-channel marketing automation (TCMA) platform that enables brands to scale their local marketing efforts. It provides software and services to help global and national companies activate and support their local channel partners (dealers, distributors, franchisees, agents) by offering customizable marketing templates, co-op fund management, digital advertising, social media marketing, and local analytics. This empowers local partners to execute brand-compliant marketing campaigns effectively, driving local sales while maintaining brand consistency across all touchpoints.

Company Website
BrandMuscle Funding Information
Unknown - Total Funding Raised
$25M - Most recent funding amount
2 - Number of funding rounds
Jan 28, 2013 - Latest funding round
Lead Investors:
Lightyear Capital
The Riverside Company

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