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Mélinda Drouin, MBA
Capitale-Nationale, Quebec,Canada
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Mélinda Drouin is a seasoned marketing executive with extensive experience in the B2B technology sector, particularly in AI-powered solutions. As the Chief Marketing Officer (CMO) at Coveo, she leads global marketing strategy, brand development, demand generation, and corporate communications. Mélinda is recognized for her expertise in driving growth, building high-performance teams, and leveraging data-driven insights to create impactful marketing campaigns and enhance customer experiences. She holds an MBA and is passionate about innovation and the transformative power of technology in business.
How Did Mélinda Drouin, MBA's Career Path Shape Their Journey?
Mélinda Drouin, MBA's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Mélinda Drouin, MBA's Key Achievements?
Chief Marketing Officer at Coveo
Leads Coveo's global marketing efforts, significantly contributing to its brand positioning as a leader in AI-powered relevance platforms and driving its market growth and expansion strategies.
Strategic Leadership in B2B Tech Marketing
Over two decades of experience shaping and executing marketing strategies for prominent technology companies, resulting in increased brand awareness, lead generation, and revenue growth.
Champion of Data-Driven Marketing
Advocates for and implements data-centric marketing approaches to optimize campaign performance, personalize customer journeys, and achieve measurable business outcomes.
Building and Mentoring High-Performance Teams
Proven ability to build, lead, and mentor successful marketing teams, fostering a culture of collaboration, innovation, and continuous improvement.
What's Mélinda Drouin, MBA's Educational Background?
Artificial Intelligence: Business Strategies and Applications
University of California, Berkeley
Master of Business Administration - MBA, Management de projet
Université Laval - Year 2020
Baccalauréat, Nutrition
Université Laval - Year 2016
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Company Overview
Ciao - Services-conseils en TICiao - Services-conseils en TI is a Quebec-based IT consulting firm founded in 1998. They specialize in guiding organizations through their digital transformations, offering expertise in areas such as strategic IT planning, cloud solutions (Azure, AWS), data management and analytics, cybersecurity, application modernization, and project management. They focus on delivering pragmatic and innovative solutions to enhance business performance and efficiency for a diverse range of clients, helping them navigate complex technological landscapes and achieve their strategic objectives.
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