Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Millicent Tracey is a seasoned and innovative Senior Product Strategist with over 12 years of experience in the technology sector, specializing in user-centric design and agile product development. Based in London, she has a strong track record of leading cross-functional teams to deliver impactful digital products for both B2C and B2B markets. Millicent is passionate about leveraging data analytics and user research to inform product roadmaps and drive growth. She is known for her ability to translate complex technical concepts into clear, actionable strategies and for fostering collaborative environments that encourage creative problem-solving. Her expertise spans areas such as SaaS platforms, mobile application development, and emerging AI technologies.
Millicent Tracey's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Spearheaded the end-to-end development and launch of 'ConnectNow,' a productivity app that garnered the 'Mobile Innovation of the Year 2022' award and achieved 500,000+ downloads within its first six months.
Revamped the product strategy and feature set for a flagship SaaS product, resulting in a 30% year-over-year revenue increase and a 25% improvement in customer retention rates.
Developed and implemented a company-wide user research framework that significantly improved the quality of user insights, leading to more informed product decisions and a 15% reduction in post-launch feature iterations.
Delivered a well-received keynote on 'The Future of AI in Product Management' to an audience of over 1,000 industry professionals, sharing insights on ethical AI development and practical implementation strategies.
Mitchell Hamline School of Law - Year 1990
Harvard Business School Executive Education - Year 2019
University of Wisconsin-Madison - Year 1986
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Dwolla is a fintech company providing an API platform that powers sophisticated account-to-account (A2A) payment solutions for businesses. It enables applications to facilitate ACH payments, Real-Time Payments (RTP), push-to-debit, and manage digital wallets, streamlining complex payment flows without handling sensitive data directly.
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