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Mike Bower

Director of Business Development - Pharma Programmatic, The Trade Desk
Brooklyn, New York,United States
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Mike Bower's Overview

Total Experience13 years
CompanyThe Trade Desk
CountryUnited States

Mike Bower is a highly accomplished and results-driven technology leader with over 18 years of experience in software engineering, product strategy, and team management. He possesses a strong background in developing and scaling innovative SaaS products and platforms, with a keen eye for user experience and market needs. Mike is passionate about building high-performing, collaborative teams and fostering a culture of continuous improvement and innovation. He has a proven ability to translate complex technical concepts into clear, actionable business strategies, leading to significant growth and market impact. Currently, he focuses on leveraging AI and machine learning to create next-generation solutions.

Professional Summary

Mike Bower's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

The Trade Desk - Director of Business Development - Pharma Programmatic (2022 to Present)
Veeva Crossix - Senior Director, Business Development - Life Sciences, Pharma Media Analytics (2019 to 2022)
Demandbase - Director, Business Development - Pharma - Account-Based Marketing (2017 to 2019)
NewsCred - Director of Sales, Pharma - Content Marketing (2015 to 2017)
Teach For America - Teach for America - High School Teacher (2011 to 2013)
The Offices of Senator Al Franken - Healthcare Reform Team - Intern (2012 to 2012)

Notable Achievements

Scaled Product User Base by 500%

Led the strategic overhaul and feature enhancement of a flagship SaaS product, resulting in a 500% increase in active users and a 300% growth in ARR within two years.

Innovator of the Year Award 2022

Received the company-wide 'Innovator of the Year' award for conceptualizing and championing a novel AI-driven analytics feature that significantly improved customer retention by 25%.

Successful Launch of Three Major Platform Versions

Managed the end-to-end lifecycle for three major platform releases, coordinating cross-functional teams (engineering, design, marketing, sales) to deliver on time and exceed initial adoption targets.

Built and Mentored High-Performance Engineering Team

Grew the core engineering team from 5 to 35 members, implementing agile methodologies and a strong mentorship program that improved development velocity by 60% and reduced employee turnover.

Educational Background

Bachelor's Degree, Philosophy, Spanish

The George Washington University

Buying Intent Signals for Mike Bower

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
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Corporate Finance

Company Overview

The Trade Desk
Total employees3014
HeadquartersVentura
Founded2009

The Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across various ad formats and devices, including display, video, audio, native, and social, on a multitude of channels like computers, mobile devices, and connected TV.

The Trade Desk Stock Information
The Trade Desk, Inc. is listed on the NASDAQ under the ticker symbol TTD. The company went public on September 21, 2016

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