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Michelle Neverdon

Senior Vice President, Marketing, Bank of America
Atlanta Metropolitan Area,United States
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Michelle Neverdon's Overview

Total Experience36 years
CompanyBank of America
CountryUnited States

Michelle Neverdon is a highly accomplished and visionary executive leader with extensive experience in global marketing, communications, brand strategy, and diversity, equity, and inclusion (DE&I). She is recognized for her ability to drive transformative growth, build high-performing teams, and champion inclusive cultures within organizations. Michelle has a strong track record in developing and executing innovative strategies that enhance brand reputation, engage diverse audiences, and achieve significant business objectives. Her expertise spans across various sectors, leveraging data-driven insights to create impactful campaigns and foster meaningful connections. She is a passionate advocate for DE&I, actively working to create more equitable and representative workplaces and communities.

Professional Summary

Michelle Neverdon's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Bank of America - Senior Vice President, Marketing (2022 to Present)
Fiserv - Vice President, Marketing and Communications (2021 to 2022)
Worldpay - Vice President, Marketing (2016 to 2018)
First Data Corporation - Director, Marketing (2006 to 2014)
MCI Telecommunications Corporation - Manager, Marketing (1989 to 2006)
Alpha Kappa Alpha Sorority, Incorporated - Member (1987 to 1987)

Notable Achievements

Chief Marketing and Communications Officer Leadership

Successfully led comprehensive marketing and communications strategies for prominent organizations, significantly enhancing brand visibility, market share, and stakeholder engagement. Oversaw global brand management, digital marketing, public relations, internal communications, and crisis management.

Champion of Diversity, Equity, and Inclusion (DE&I)

Pioneered and implemented impactful DE&I initiatives that demonstrably improved representation, fostered inclusive environments, and embedded equity into organizational practices. Recognized for thought leadership and tangible results in advancing DE&I goals.

Strategic Brand Transformation and Growth

Orchestrated major brand repositioning and transformation projects, resulting in revitalized brand identities, increased customer loyalty, and accelerated revenue growth in competitive markets.

Development of High-Impact Marketing Campaigns

Conceived and executed award-winning, multi-channel marketing campaigns that effectively reached target audiences, drove customer acquisition, and achieved exceptional return on investment.

Board Member and Advisor

Serves on multiple boards, providing strategic guidance and expertise in marketing, communications, and DE&I to various organizations, contributing to their growth and mission fulfillment.

Educational Background

Master of Arts (MA), International Payments Ecosystems

Middlesex University

Bachelor of Arts (BA), Finance

Towson University

Buying Intent Signals for Michelle Neverdon

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Bank of America
Total employees213000
HeadquartersCharlotte
Founded1923

Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. It offers services like checking and savings accounts, credit cards, mortgages, auto loans, investment products through Merrill Lynch, and wealth management services primarily in the United States and internationally.

Bank of America Stock Information
Bank of America, Inc. is listed on the New York Stock Exchange under the ticker symbol BAC. The company went public on September 17, 1970

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