Michael Wallis-Brown is a highly accomplished and visionary leader in the digital marketing and technology industry. With an extensive career spanning several decades, he is best known for his transformative leadership roles, particularly as the former CEO of Digitas UK (previously LBi). He co-founded Oyster Partners in 1996, a pioneering digital agency that was instrumental in shaping the early digital landscape and was later acquired by LBi (then Framfab). Michael has a proven track record of driving growth, fostering innovation, and building high-performing teams. He is recognized for his strategic acumen in leveraging technology to create compelling customer experiences and deliver significant business value for global brands. His expertise encompasses digital strategy, business transformation, and agency leadership, making him a respected figure in the industry.
Michael Wallis-Brown's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Co-founded Oyster Partners in 1996, one of the UK's pioneering digital agencies. He helped grow the agency significantly, leading to its successful acquisition by LBi (then Framfab) in 2000, which became a cornerstone of LBi's UK operations.
Led LBi UK, and subsequently Digitas UK following its acquisition by Publicis Groupe, as CEO. Under his leadership, the agency became a dominant force in digital marketing and technology, known for award-winning work and strong client relationships with major global brands.
Instrumental in guiding numerous blue-chip companies through their digital transformation journeys, consistently delivering innovative solutions and measurable business impact. He successfully navigated the agency through significant market changes and technological advancements.
Widely recognized as an influential leader within the UK's digital and marketing sectors, often featured in industry publications and speaking at key events. Contributed to shaping industry best practices and fostering talent.
AGSM @ UNSW Business School - Year 2001
University of Cape Town - Year 1993
Bishops Diocesan College - Year 1975
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Ericsson is a Swedish multinational networking and telecommunications company, one of the leading providers of Information and Communication Technology (ICT) to service providers. It offers services, software, and infrastructure in networks, digital services, managed services, and emerging business; powered by 5G and IoT platforms. From enabling the first mobile call to pioneering today's 5G technology, Ericsson shapes the future of communication.
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