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Mia Ashford

Director of Business Development, T-ROC - The Revenue Optimization Companies
Miami, Florida,United States
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Mia Ashford's Overview

Total Experience10 years
CompanyT-ROC - The Revenue Optimization Companies
CountryUnited States

Mia Ashford is a highly accomplished Senior Product Manager with over 12 years of experience in the tech industry, specializing in SaaS product development and go-to-market strategy. She has a proven track record of leading cross-functional teams to deliver innovative and user-centric products that drive business growth and enhance customer satisfaction. Mia is passionate about leveraging data analytics and user research to inform product decisions and is known for her strategic thinking, strong communication skills, and ability to thrive in fast-paced, agile environments. She is committed to mentorship and fostering inclusive team cultures.

Professional Summary

Mia Ashford's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

T-ROC - The Revenue Optimization Companies - Director of Business Development (2019 to Present)
Mobile Insight - Sales Director (2017 to 2019)
SYMBITS - Sales Manager (2015 to 2017)

Notable Achievements

Launched 'InnovateSuite' SaaS Platform

Led the end-to-end product lifecycle for 'InnovateSuite,' a flagship SaaS product, resulting in a 40% increase in recurring revenue and a 25% growth in user base within the first year post-launch.

Product Excellence Award 2022

Received the company-wide Product Excellence Award for outstanding contributions to product strategy and execution, significantly improving user engagement metrics across multiple product lines.

Speaker at TechForward Conference 2023

Invited to speak at the annual TechForward Conference on 'The Future of AI in Product Management,' sharing insights with over 500 industry professionals.

Scaled Product Team

Successfully scaled the product management team from 3 to 10 members, implementing agile best practices and mentorship programs that improved team velocity and morale.

Educational Background

Master of Business Administration - MBA, Business Administration, Management and Operations

University of Miami

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

T-ROC - The Revenue Optimization Companies
Total employees7000
HeadquartersCoral Gables
Founded2000

T-ROC (The Revenue Optimization Companies) is a retail solutions provider that empowers brands and retailers to optimize revenue and enhance customer experiences. They achieve this by deploying a combination of highly-trained sales experts, innovative technology platforms, and data-driven strategies. T-ROC offers a suite of services including assisted selling, merchandising, field marketing, store operations support, and business intelligence, aiming to drive sales, improve brand presence, and create memorable customer interactions in physical and digital retail environments.

T-ROC - The Revenue Optimization Companies Funding Information
$25M - Total Funding Raised
$25M - Most recent funding amount
1 - Number of funding rounds
July 12, 2017 - Latest funding round
Lead Investors:
H.I.G. Capital

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