Melissa Lemon
Virginia Beach, Virginia,United States
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Melissa Lemon is an accomplished Senior UX Designer and Researcher with over 10 years of experience in creating intuitive, user-centered digital experiences. She excels in translating complex user needs and business requirements into elegant and effective design solutions. Melissa has a strong background in user research, interaction design, prototyping, and usability testing, consistently delivering products that enhance user engagement and satisfaction. She is passionate about inclusive design principles and leveraging data-driven insights to inform design decisions, ultimately aiming to make technology more accessible and enjoyable for everyone. Melissa is a collaborative team player, adept at working in agile environments and mentoring junior designers.
Professional Summary
Melissa Lemon's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Redesign of Flagship Mobile Application
Led the end-to-end redesign of a flagship mobile application for a leading e-commerce client, resulting in a 30% increase in user conversion rates and a 25% improvement in task completion efficiency. Managed user research, persona development, wireframing, prototyping, and A/B testing phases.
Accessibility Initiative Implementation
Championed and implemented a company-wide accessibility initiative, ensuring all new digital products met WCAG 2.1 AA standards. This involved developing design guidelines, training development teams, and integrating accessibility testing into the CI/CD pipeline.
Keynote Speaker at UX Illuminate Conference 2023
Delivered a keynote presentation on 'The Future of Empathetic Design' at the UX Illuminate Conference 2023, sharing insights on integrating emotional intelligence into the design process to an audience of over 500 UX professionals.
Educational Background
MBA, Finance
University of Kansas - Graduate School of Business - Year 1998
Bachelor of Science (BS), Biology, General
University of Missouri-Kansas City - Year 1986
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Company Overview
Dollar Tree StoresDollar Tree, Inc. is an American multi-price-point chain of discount variety stores. Headquartered in Chesapeake, Virginia, it is a Fortune 500 company that operates thousands of stores across the 48 contiguous U.S. states and Canada. The company offers a wide assortment of everyday basic products and seasonal merchandise, traditionally at a fixed price point of $1.25 or less for most items. Dollar Tree also operates the Family Dollar chain, which offers a broader range of price points.
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