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Melinda Mavers

Regional Vice President - Independent Demand Facilitation, Magnite
McKinney, Texas,United States
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Melinda Mavers's Overview

Total Experience33 years
CompanyMagnite
CountryUnited States

Melinda Mavers is a highly accomplished Senior Product Manager with over 12 years of experience in the tech industry, specializing in SaaS and mobile application development. She has a strong track record of leading cross-functional teams to deliver innovative, user-centric products that drive business growth and enhance customer satisfaction. Melinda is passionate about leveraging data analytics and user research to inform product strategy and create intuitive user experiences. She is adept at agile methodologies, roadmap planning, and stakeholder management, consistently translating complex technical challenges into market-ready solutions. Known for her collaborative leadership style and strategic thinking, Melinda is committed to mentoring emerging talent and fostering a culture of continuous improvement.

Professional Summary

Melinda Mavers's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Magnite - Regional Vice President - Independent Demand Facilitation (2024 to Present)
SpotX - Sr. Director of Demand Facilitation - Mid Market - Texas & Midwest (2020 to 2024)
LIN Digital - LIN Digital Account Executive (2014 to 2016)
Rockfish - VP Client Services (2013 to 2014)
iCrossing - Account Director (2011 to 2013)
Starcom MediaVest Group - Associate Search Director (2007 to 2010)
Market Smart Interactive - Senior Search Marketing Manager (2004 to 2006)
Harold's - Sales and Marketing (2002 to 2004)
American Airlines - Operations Manager DFW (1997 to 2001)

Notable Achievements

Launched Award-Winning Mobile Platform

Led the end-to-end development and launch of a new B2C mobile platform, which acquired over 1 million users in its first year and won the 'Tech Innovator of the Year 2022' award for its intuitive design and impactful features.

Increased User Retention by 35%

Spearheaded a data-driven initiative to identify and address key user pain points in an existing SaaS product, resulting in a 35% increase in user retention and a 20% uplift in Net Promoter Score (NPS) over 18 months.

Keynote Speaker at ProductCon 2023

Delivered a keynote presentation on 'The Future of AI in Product Management' at ProductCon 2023, sharing insights with over 2,000 industry professionals and receiving outstanding feedback for thought leadership.

Secured $5M in Series A Funding

Played a pivotal role in developing the product vision and roadmap that was instrumental in securing $5 million in Series A funding for a tech startup, enabling significant team expansion and product development.

Educational Background

B.A, Journalism

University of Oklahoma - Year 1991

Cascia Hall Preparatory School

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Notable news
Hiring actively
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Corporate Finance

Company Overview

Magnite
Total employees950
HeadquartersNew York
Founded2007

Magnite (NASDAQ: MGNI) is the world's largest independent sell-side advertising platform. Publishers use Magnite's technology to monetize their content across all screens and formats, including CTV, desktop, mobile, and audio. The world's leading agencies and brands trust Magnite's platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Magnite was formed from the merger of Rubicon Project and Telaria in 2020.

Magnite Stock Information
Magnite, Inc. is listed on the NASDAQ under the ticker symbol MGNI. The company went public on April 2, 2014

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