Melanie Bingham
Greensboro, North Carolina,United States
Find Melanie Bingham's Email
Find Melanie Bingham’s PhoneMelanie Bingham's Overview
Melanie Bingham is a seasoned and strategic Senior Marketing Manager with 12 years of comprehensive experience in developing and executing impactful marketing campaigns across digital and traditional channels. She has a proven track record of driving brand growth, increasing market share, and leading high-performing teams in fast-paced, competitive environments. Melanie excels in data-driven decision-making, crafting compelling narratives, and leveraging emerging technologies to achieve business objectives. Her expertise spans market research, product marketing, content strategy, SEO/SEM, social media engagement, and P&L management for marketing initiatives. She is passionate about customer-centric approaches and building strong stakeholder relationships to foster collaborative success.
Professional Summary
Melanie Bingham's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Launched Award-Winning 'InnovateX' Campaign
Conceptualized and led a multi-channel marketing campaign for the 'InnovateX' product line, resulting in a 40% increase in qualified leads, a 25% uplift in sales conversion rates within the first quarter, and recognition with the 'Marketing Excellence Award 2022' from Tech Monthly.
Drove 150% Growth in Organic Web Traffic
Spearheaded a comprehensive SEO and content strategy overhaul for the company website, which led to a 150% increase in organic search traffic and a 60% improvement in search engine rankings for key terms over an 18-month period.
Successfully Expanded into Three New Market Segments
Conducted in-depth market analysis and developed targeted go-to-market strategies that enabled successful company expansion into three previously untapped B2B market segments, contributing to an overall 18% revenue growth year-over-year.
Built and Mentored a High-Performance Marketing Team
Recruited, trained, and mentored a team of 8 marketing specialists, fostering a collaborative and results-oriented environment. The team consistently exceeded KPIs and was recognized for its innovative approaches to campaign execution.
Educational Background
Bachelor of Arts (B.A.), Journalism/Advertising
UNC -- Chapel Hill - Year 1982
Buying Intent Signals for Melanie Bingham
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Company Overview
BridgeTower MediaBridgeTower Media is a leading business-to-business media, events, and marketing services company. It provides authoritative content, generates qualified leads, and creates engaging experiences for professionals in niche markets such as legal, financial, real estate, construction, and government affairs across the United States. Their portfolio includes dozens of niche publications, events, and digital products.
Highperformr's free tools for company research
Find contact info
Get verified emails, phone numbers, and LinkedIn profile details
Find similar contacts
Discover contacts with similar roles, seniority, or companies
Perform deep contact research
Uncover insights like skills, work history, social links, and more
Discover, research and enrich contacts with Highperformr — Smarter, Faster
Explore contacts in-depth — from verified emails and phone numbers to LinkedIn activity, job changes, and more — all in one powerful view.
Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.
- Track signals like job change, promotion, and LinkedIn activity
- Enrich contacts with verified email, phone, and social data instantly
- Automate enrichment and updates with powerful workflows
- Sync enriched contact info directly into your CRM and tools
Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.
Thousands of companies, including, are just a search away.