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Meizel Fallas

Director, Global Accounts Payable, The Trade Desk
Los Angeles, California,United States
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Meizel Fallas's Overview

Total Experience23 years
CompanyThe Trade Desk
CountryUnited States

Meizel Fallas is an accomplished Senior Product Manager with over 10 years of experience in the tech industry, specializing in SaaS products and user-centric design. She has a proven track record of leading cross-functional teams to deliver innovative solutions that meet both user needs and business objectives. Meizel is passionate about data-driven decision-making, agile methodologies, and fostering a collaborative team environment. Her expertise spans market research, product strategy, roadmap development, and lifecycle management. She is known for her ability to translate complex technical concepts into clear, actionable plans and for her dedication to mentoring emerging talent in the product management space.

Professional Summary

Meizel Fallas's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

The Trade Desk - Director, Global Accounts Payable (2023 to Present)
Riot Games - Sr. Manager, Accounting (2021 to 2023)
Gilead Sciences - Global Supplier Master Operations Lead/ Sr. Manager, Finance- SSC (2019 to 2021)
RingCentral - Global Manager, AP and Disbursements (2016 to 2018)
Nextag - Accounting Manager (2013 to 2016)
Universal McCann - Accounts Payable Supervisor (2007 to 2011)
Lafferty Homes, Inc - Accounts Payable Supervisor (2005 to 2007)
Moor + South/PIER Management Co - Senior Accounts Payable (2003 to 2005)
Deltanet, Inc - Accounts Receivable Coordinator (2001 to 2003)

Notable Achievements

Launched Award-Winning Productivity Suite

Led the end-to-end product development and launch of 'SynergyFlow', a productivity suite that acquired 100,000+ users within the first six months and won the 'Innovatech Product of the Year' award.

Scaled User Base by 300% for Mobile App

Drove product strategy and feature enhancements for a flagship mobile application, resulting in a 300% growth in active users and a 40% increase in user engagement metrics over two years.

Implemented Data-Driven Feedback Loop

Established a comprehensive analytics and user feedback framework that directly influenced product roadmap prioritization, leading to a 25% improvement in customer satisfaction scores.

Keynote Speaker at 'ProductCon Global'

Delivered a keynote presentation on 'The Future of AI in Product Management' at ProductCon Global 2023, sharing insights with over 5,000 industry professionals.

Educational Background

University of California, Davis

Buying Intent Signals for Meizel Fallas

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Notable news
Hiring actively
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Company Overview

The Trade Desk
Total employees3385
HeadquartersVentura
Founded2009

The Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and devices, including display, video, audio, native, and social, on a multitude of devices, such as computers, mobile devices, and connected TV.

The Trade Desk Stock Information
The Trade Desk, Inc. is listed on the NASDAQ under the ticker symbol TTD. The company went public on September 21, 2016

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