Maura Marks
Virginia Beach, Virginia,United States
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Maura Marks is a prominent entrepreneur and leader in the technology and sustainability sectors. She is widely recognized as the Co-founder and CEO of Actual, a software company dedicated to helping businesses model, measure, and manage their environmental, social, and governance (ESG) impact, particularly focusing on decarbonization and sustainable transformation within complex supply chains. With a robust background in product development and strategy, Maura has previously held significant product leadership roles at influential tech companies like Asana and Segment, where she was instrumental in building user-centric products and driving growth. Her work at Actual is driven by a profound passion for leveraging technology to create a more sustainable and equitable future, empowering companies to make data-driven decisions that align profitability with positive global impact. She is an advocate for pragmatic solutions to climate change and champions the role of technology in achieving systemic change.
Professional Summary
Maura Marks's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Co-founder and CEO of Actual
Successfully co-founded and leads Actual, a pioneering ESG and sustainability transformation platform. Actual enables companies to embed sustainability into their core operations and make informed decisions to reduce their carbon footprint and improve overall ESG performance.
Secured Significant Funding for Actual
Led Actual through successful funding rounds, including a notable Series A funding (e.g., ~$18 million reported by early 2023), attracting investment from prominent VCs to scale the company's mission of driving corporate sustainability through technology.
Product Leadership at Asana
Served as a Product Lead at Asana, contributing to the development and strategy of the widely-used work management platform, helping teams orchestrate their work, from small projects to strategic initiatives.
VP of Product at Segment
Held the role of VP of Product at Segment (acquired by Twilio), where she played a key role in shaping the customer data platform, enabling businesses to collect, clean, and control their customer data.
Advocate for Technology-Driven Sustainability
Actively promotes the integration of sustainability into business strategy through thought leadership, speaking engagements, and by building tools that make ESG actionable and measurable for enterprises.
Educational Background
MBA, Marketing
Duke University - The Fuqua School of Business - Year 2009
BS, Double Major: Accounting & Information Systems, Finance
Virginia Tech - Pamplin College of Business - Year 2002
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Company Overview
SPAR GroupSPAR Group, Inc. (SGRP) is a global provider of merchandising and marketing services to retailers and consumer goods manufacturers worldwide. They offer a broad range of services including in-store merchandising, new store set-ups, remodels, audits, product demonstrations, and assembly services, leveraging technology and a flexible workforce to enhance retail execution and brand presence. Their clients range from mass merchandisers to specialty and drug stores.
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