Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Matthijs Welle is a seasoned product and growth leader with over a decade of experience in the tech industry. Currently serving as the Head of Growth at Whereby, he specializes in product-led growth (PLG), user acquisition, and retention. His career is marked by a deep expertise in the intersection of product, marketing, and data. Previously, as a Product Manager at Mux, he focused on enhancing the developer experience for their video streaming APIs. Before Mux, Matthijs co-founded Fleka, a digital product agency, and spent over seven years at The Next Web (TNW), where he rose from an intern to the Head of Marketing, significantly scaling the company's audience and global conference series.
Matthijs Welle's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Leads the growth team to drive user acquisition, activation, and retention for the popular video meeting platform, focusing on implementing and optimizing product-led growth strategies.
Co-founded and led the product and growth strategies for Fleka, a digital product studio, successfully scaling the agency and working with high-profile international clients like T-Mobile.
Played a pivotal role in the significant growth of The Next Web's media audience and conference attendance, advancing from an intern to leading the entire marketing department over a seven-year tenure.
As a Product Manager, he was responsible for core developer experience and API products, helping developers build high-quality video streaming applications with ease.
Hotelschool The Hague - Year 2000
KSE
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Mews is a cloud-native property management system (PMS) designed to simplify and automate operations for modern hoteliers and their guests. The platform provides a comprehensive suite of tools for managing reservations, check-ins/outs, payments, and guest services. By offering an open API and a marketplace of integrations, Mews enables hotels to create a customized tech stack, enhance the guest experience, and improve operational efficiency and revenue.
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