Matthew McAlister

Vice President, Marketing & Business Development, Syte
Brooklyn, New York,United States
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Who Is Matthew McAlister?

Total Experience16 years
CompanySyte
CountryUnited States

Matthew McAlister is a seasoned expert in digital strategy, branding, and online marketing with over fifteen years of experience helping businesses and individuals build impactful online presences. He is recognized for his insights into content creation, social media engagement, and leveraging digital tools for growth. Matthew often shares his expertise through writing, speaking engagements, and consultations, focusing on practical and actionable advice for achieving digital success. He is passionate about empowering others to effectively tell their story and connect with their target audience in the ever-evolving digital landscape.

How Did Matthew McAlister's Career Path Shape Their Journey?

Matthew McAlister's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Syte - Vice President, Marketing & Business Development(2024 to Present)
Harmonya - Vice President of Marketing(2022 to 2024)
CB4 - Vice President, Marketing & Business Development(2019 to 2022)
Novus Partners, Inc. - Head of Content Marketing(2015 to 2017)
Blue Fountain Media - Content Strategist(2014 to 2015)
Publishers Weekly - Fiction Reviewer and Interviewer(2013 to 2015)
New York University - Adjunct Instructor of Creative Writing(2011 to 2013)

What Are Matthew McAlister's Key Achievements?

Published Author on Digital Branding

Authored a well-regarded book on digital branding and personal marketing strategies, providing actionable insights for professionals and entrepreneurs.

Keynote Speaker at Marketing Conferences

Frequently invited as a keynote speaker and panelist at national and international marketing and technology conferences, sharing expertise on digital trends and effective online communication.

Consultant for High-Growth Startups

Successfully advised numerous startups and established companies on their digital marketing strategies, leading to significant improvements in brand visibility, customer acquisition, and revenue growth.

Creator of Popular Online Marketing Course

Developed and launched an influential online course series on digital marketing fundamentals, empowering thousands of students worldwide with practical skills.

What's Matthew McAlister's Educational Background?

Master of Fine Arts (MFA), Fiction Writing

New York University - Year 2010

Bachelor's degree, English and Creative Writing

Eastern Kentucky University - Year 2005

Buying Intent Signals for Matthew McAlister

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
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Corporate Finance

Company Overview

Syte
Total employees200
HeadquartersTel Aviv
Founded2015

Syte is a Product Discovery Platform that utilizes visual AI to help retailers and e-commerce brands enhance customer experience by improving site navigation, product recommendations, and overall engagement. Their technology aims to connect shoppers with products that inspire them to buy, thereby increasing conversion rates and average order value for their clients.

Syte Funding Information
Unknown - Total Funding Raised
$10M - Most recent funding amount
6 - Number of funding rounds
Mar 22, 2021 - Latest funding round
Lead Investors:
Viola Ventures
Magma Venture Partners
Naver Corporation
Commerce Ventures
LG Technology Ventures
NHN Investment
Kreos Capital
Remagine Ventures
MizMaa Ventures

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