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Mark Scifres
Champaign, Illinois,United States
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Find Mark Scifres's PhoneWho Is Mark Scifres?
Mark Scifres is a seasoned entrepreneur, technologist, and product leader, best known as the co-founder and former CEO of Parse.ly. Under his leadership, Parse.ly grew into a leading content analytics platform, providing real-time data and audience insights to major digital publishers and brands worldwide, including The Wall Street Journal, Condé Nast, and Bloomberg. He successfully guided Parse.ly through its acquisition by Automattic (the parent company of WordPress.com) in February 2021, where he continued to contribute to integrating and expanding its analytics capabilities. Mark is recognized for his deep expertise in data analytics, digital media, scalable systems, and building impactful technology products that solve real-world problems for content creators and businesses.
How Did Mark Scifres's Career Path Shape Their Journey?
Mark Scifres's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Mark Scifres's Key Achievements?
Co-founded and Led Parse.ly to Industry Leadership
Co-founded Parse.ly in 2009 and served as its CEO, strategically guiding the company from a startup to a premier content analytics SaaS platform used by many of the world's top online publishers. He was instrumental in product vision, fundraising, and team building.
Successful Acquisition by Automattic
Spearheaded the acquisition of Parse.ly by Automattic (WordPress.com VIP) in 2021, a significant milestone validating the company's technology, market position, and team. This integrated Parse.ly's powerful analytics into a broader ecosystem for web publishers.
Pioneered Real-time Content Analytics
Drove the innovation behind Parse.ly's real-time analytics capabilities, empowering publishers with immediate insights into content performance and audience behavior, which was a key differentiator in the market.
Thought Leadership in Digital Publishing and Data
Recognized as a thought leader in the digital publishing and data analytics space, frequently speaking at industry events and contributing insights on the future of content, audience engagement, and data-driven strategies.
What's Mark Scifres's Educational Background?
Degree Program
University of Illinois Urbana-Champaign - Year 1990
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Company Overview
Simplified ComputersSimplified Computers Inc. is an IT support and managed services provider for small to medium-sized businesses, primarily serving Central Oregon. Established in 2007, they offer solutions including network management, data backup and recovery, cybersecurity services, cloud computing integration, and general IT consulting to help businesses optimize their technology infrastructure and operations.
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