Mark Hurst

Founder and CEO, Creative Good
New York, New York,United States
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Who Is Mark Hurst?

Total Experience55 years
CompanyCreative Good
CountryUnited States

Mark Hurst is an author, speaker, consultant, and entrepreneur focused on user experience (UX), customer-centricity, and digital productivity. He is the founder of Creative Good, a New York-based consultancy established in 1997, dedicated to helping organizations improve their digital offerings by truly understanding and serving customer needs. Hurst is widely recognized for his book 'Bit Literacy: Productivity in the Age of Information and E-mail Overload,' which provides practical strategies for managing digital information and communication effectively. He also created the Good Todo productivity application and hosts the 'Techtonic' radio show and podcast on WFMU, discussing technology's impact on society. His work consistently advocates for simpler, more humane technology and putting the customer first.

Mark Hurst LinkedIn pageCompany Website

How Did Mark Hurst's Career Path Shape Their Journey?

Mark Hurst's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Creative Good - Founder and CEO(1997 to Present)
Good Reports - Founder and Editor-in-Chief(2020 to Present)
WFMU - Radio Host - Techtonic(2017 to Present)
Gel conference - Founder and Host(2003 to 2016)
Customers Included (2nd Edition) - Author(2015 to 2015)
School of Visual Arts - Instructor, MFA Interaction Design(2012 to 2012)
Yoyodyne Entertainment - Director of Product Development(1995 to 1996)

What Are Mark Hurst's Key Achievements?

Founder of Creative Good

Established Creative Good in 1997, a pioneering UX consultancy that has advised numerous leading companies on customer experience and digital strategy for over two decades, emphasizing customer inclusion and simplified design.

Author of 'Bit Literacy'

Wrote the influential book 'Bit Literacy: Productivity in the Age of Information and E-mail Overload' (2007), offering groundbreaking insights and a practical system for managing digital life and information effectively, which has been praised for its foresight and utility.

Creator of Good Todo

Developed the Good Todo task management application, an email-based to-do list embodying his principles of simplicity, effectiveness, and 'bit literate' practices in digital tools.

Host of 'Techtonic' on WFMU

Hosts a weekly radio show and podcast on WFMU (the longest-running freeform radio station in the US), discussing the impact of technology on society, often featuring critical perspectives and interviews with tech leaders, thinkers, and critics.

Author of 'Customers Included'

Authored 'Customers Included: How to Transform Products, Companies, and the World - With a Single Step' (2013), which advocates for businesses to directly engage with and prioritize customer feedback and needs in their development processes.

What's Mark Hurst's Educational Background?

SM, Computer Science

Massachusetts Institute of Technology - Year 1994

SB, Computer Science

Massachusetts Institute of Technology - Year 1990

Buying Intent Signals for Mark Hurst

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Notable news
Hiring actively
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Company Overview

Creative Good
Total employees8
HeadquartersNew York
Founded1997

Creative Good is a customer experience consultancy founded by Mark Hurst. They specialize in helping organizations understand their customers and create better user experiences for digital products and services. Their services include customer research, user experience strategy, interaction design, and training. They are known for their focus on simplicity and effectiveness in design, aiming to make technology more user-friendly and aligned with customer needs to achieve business goals.

Company Website
Creative Good Funding Information
Unknown - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
not applicable

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