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Mark Spaeny is a seasoned executive leader with over two decades of experience driving digital transformation and product strategy for some of the world's most recognized brands. Currently serving as the Chief Digital Officer for Consumer and Business Banking at U.S. Bank, he spearheads the development and management of all digital platforms for the bank's consumer and small business clients. His career is marked by leadership roles at iconic Fortune 50 companies, including Starbucks, The Walt Disney Company, Target, and Best Buy. Mark specializes in creating innovative, customer-centric digital experiences, managing large-scale product portfolios, and leading high-performing teams to achieve significant business growth.
Mark Spaeny's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Leads the digital strategy and execution for all Consumer and Business Banking digital platforms, focusing on enhancing customer experience and driving digital adoption for one of the nation's largest banks.
As VP of Global Digital Products, he played a crucial role in the evolution of the Starbucks mobile app, loyalty program, and in-store digital experiences, which are widely considered industry benchmarks for customer engagement.
Led the digital experience and guest platforms, contributing to the development of key digital products like the My Disney Experience app and MagicBand technology, transforming how guests interact with Disney parks and resorts.
As Director of Mobile Strategy, he was instrumental in establishing Target's early leadership in the mobile commerce space, launching and scaling the company's first mobile apps and website.
Fort Hays State University - Year 1975
Hutchinson Community College - Year 1973
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Stitch Fix is a prominent online personal styling service operating in the United States and the United Kingdom. The company leverages a combination of data science, recommendation algorithms, and human stylists to curate and deliver personalized clothing and accessory selections. Customers receive a 'Fix,' a box containing five items, to try on at home. They keep and pay for what they like and return the rest. This model aims to simplify shopping and help customers discover new styles that fit their lifestyle, budget, and preferences.
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