Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Mariah Riney Caldwell is a marketing leader with a strong focus on automation, AI, and lifecycle optimization. Her expertise spans across various aspects of digital marketing, including B2B lead generation, customer feedback loop development, multi-channel digital marketing strategies, and automated funnel management using HubSpot. She is adept at creating content for webinars, blogs, and social media to drive website traffic and improve brand awareness. Mariah holds an MS in Data Analytics, an MBA, and a BA in Graphic Design, showcasing her diverse skillset and commitment to continuous learning.
Mariah Riney Caldwell's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Developed and executed a new B2B lead generation strategy that significantly reduced the time leads spent in the sales funnel and increased the conversion rate from Marketing Qualified Leads (MQL) to Sales Qualified Leads (SQL) at Intellective.
Created a customer feedback loop that decreased churn by 20% and provided valuable insights into attracting and retaining Ideal Customer Personas (ICPs) at Intellective.
Managed and co-created content with a remote team, including webinars, blog posts, and social media content, responsible for driving 85% of website traffic at Intellective.
Grand Canyon University - Year 2021
Western Governors University
Arizona State University - Year 2012
Ironwood High School - Year 2008
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Escalon is a professional services firm helping small businesses and startups across industries with financial, accounting, tax, HR, and payroll needs.
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