Mahesh Dadhich is a seasoned leader and product visionary, Co-founder and Chief Product Officer (CPO) at Tatvic Analytics. With over two decades of experience, he specializes in digital analytics, marketing technology, and product strategy. Mahesh has been instrumental in shaping Tatvic's growth into a leading analytics and martech solutions provider, helping global businesses leverage data for actionable insights and improved ROI. He is passionate about building customer-centric products, fostering innovation within his teams, and evangelizing the power of data-driven decision-making in the digital ecosystem. His expertise spans across web analytics, conversion rate optimization, customer data platforms, and AI/ML applications in marketing.
Mahesh Dadhich's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully co-founded Tatvic Analytics in 2008, growing it into a globally recognized digital analytics and marketing technology consulting firm with a strong portfolio of products and services.
As CPO, has led the conceptualization, development, and launch of multiple successful analytics products and solutions, including tools for data collection, analysis, and activation, significantly impacting client success.
Frequently invited to speak at prominent industry conferences and webinars (e.g., Google events, AdTech, IAMAI) on topics related to digital analytics, data strategy, and marketing technology, establishing himself as a respected voice in the field.
Pioneered data-driven strategies that have enabled numerous enterprise clients to optimize their digital marketing efforts, enhance customer experiences, and achieve substantial business growth.
ICFAI - Year 2006
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IDFC FIRST Bank is a full-service universal bank in India, formed by the merger of IDFC Bank and Capital First in December 2018. From an end-user perspective, the bank positions itself as a customer-first, technology-led institution offering a wide range of financial products and services. For individuals, this includes savings accounts with competitive interest rates, fixed and recurring deposits, home loans, personal loans, car loans, two-wheeler loans, credit cards with various rewards, and wealth management services. They emphasize digital convenience through their mobile banking app and internet banking portal, aiming for seamless transactions and account management. For businesses, they provide corporate banking solutions, SME loans, and treasury services. Their focus on ethical banking, transparent charges, and innovative products like monthly interest credits on savings accounts appeals to customers seeking a modern and fair banking experience.
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