Lindsay Parrish
Arlington, Tennessee,United States
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Lindsay Parrish is an accomplished product marketing leader with extensive experience in the B2B SaaS industry. Currently serving as the VP of Product Marketing at Pendo, she is known for her strategic approach to go-to-market strategies, product positioning, and building high-performing marketing teams. Lindsay is passionate about understanding customer needs and translating complex technical capabilities into compelling value propositions that resonate with target audiences. Her expertise spans across market analysis, competitive intelligence, sales enablement, and driving revenue growth through effective product storytelling and marketing campaigns. She is recognized for her ability to foster collaboration between product, sales, and marketing teams to achieve business objectives.
Professional Summary
Lindsay Parrish's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
VP of Product Marketing at Pendo
Leads the global product marketing function at Pendo, a leading product experience platform, driving GTM strategy, messaging, and sales enablement for its diverse product portfolio.
Scaled Product Marketing Teams
Successfully built and scaled high-impact product marketing teams in previous roles and at Pendo, fostering a culture of innovation and customer-centricity.
Go-to-Market Strategy Excellence
Developed and executed numerous successful go-to-market strategies for new product launches and feature enhancements, significantly contributing to user acquisition and revenue growth.
Thought Leadership in Product Marketing
Recognized as a thought leader in product marketing, frequently sharing insights on best practices for product positioning, messaging, and leveraging customer feedback to drive product success.
Educational Background
Bachelor of Arts - BA
Union University - Year 2005
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Company Overview
Driven Brands Inc.Driven Brands Holdings Inc. is North America's largest automotive services company. It provides a comprehensive range of automotive care services, including paint, collision, glass, vehicle repair, oil change, maintenance, and car wash, primarily through a network of franchised and company-operated locations. Key brands under its umbrella include Take 5 Oil Change, Maaco, Meineke Car Care Centers, CARSTAR, ABRA, Uniban, and Driven Glass, serving millions of customers annually across various automotive needs.
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