Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Linda Allan is a results-oriented and innovative Senior Marketing Strategist with 15 years of experience in driving brand growth and market penetration for SaaS and technology companies. Based in Austin, TX, she excels at developing comprehensive marketing campaigns that integrate digital, content, and product marketing to achieve robust customer acquisition and retention. Linda is passionate about leveraging data analytics to uncover insights and optimize marketing performance, consistently exceeding KPIs. She is known for her collaborative leadership style, mentoring high-performing teams, and her ability to translate complex technical features into compelling customer-centric narratives. Linda is a strong advocate for agile marketing practices and continuous learning in the ever-evolving digital landscape.
Linda Allan's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Conceptualized and executed a global multi-channel marketing campaign for a new flagship software product, resulting in a 40% overachievement of lead generation targets and a 25% increase in sales qualified leads within the first quarter post-launch.
Led the digital marketing transformation for a mid-sized tech firm, implementing a new marketing automation platform and SEO strategy that increased organic traffic by 150% and improved conversion rates by 60% over 18 months.
Recognized for outstanding leadership and mentorship, successfully building a high-performing marketing team from 5 to 15 members, fostering a culture of innovation and achieving the company's 'Mentor of the Year' award in 2022.
Wrote and published a well-received industry guide on implementing agile methodologies in marketing teams, which has been adopted by several organizations and featured in leading marketing publications.
Georgetown University School of Medicine
Hood College
Hood College - Year 1966
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Information International Associates, Inc. (IIA) is a woman-owned small business that provides information management, data analytics, and knowledge discovery services and solutions. They assist government and commercial clients in leveraging data for improved decision-making, operational efficiency, and mission success. Their expertise spans scientific and technical information (STI) management, data science, artificial intelligence, machine learning, and cybersecurity, aiming to transform complex data into actionable insights.
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