Lesa Bynum
Charlotte Metro,United States
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Lesa Bynum is a distinguished marketing executive with over two decades of experience driving growth and innovation for leading global technology companies. She is currently the Chief Marketing Officer at an AI-driven technology firm, where she spearheads global marketing strategy, brand development, and go-to-market execution. Prior to her current role, Lesa held significant leadership positions at Google, where she was instrumental in shaping marketing strategies for various key products and initiatives, contributing to their market expansion and user adoption. She is recognized for her expertise in B2B and B2C marketing, digital transformation, product marketing, and building high-performance teams. Lesa is passionate about leveraging technology to solve complex challenges and is a strong advocate for diversity and inclusion in the tech industry.
Professional Summary
Lesa Bynum's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Chief Marketing Officer Leadership in AI
Currently leading the global marketing organization for a prominent AI company, shaping its brand narrative, driving demand generation, and positioning it as a leader in the competitive AI landscape.
Strategic Marketing Impact at Google
During her tenure at Google, Lesa Bynum led numerous high-impact marketing campaigns and strategic initiatives for key products, significantly contributing to their global growth and market penetration.
Building and Scaling High-Performance Marketing Teams
Successfully built, mentored, and scaled world-class marketing teams capable of delivering innovative strategies and measurable business results in fast-paced tech environments.
Champion for Go-To-Market Excellence
Demonstrated expertise in developing and executing comprehensive go-to-market strategies for new products and services, ensuring successful launches and sustained market adoption.
Educational Background
BA, Math
University of North Carolina at Charlotte
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Company Overview
Bank of AmericaBank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. From an end-user perspective, this means they offer everything from everyday checking and savings accounts, credit cards, and home loans to sophisticated investment advice and wealth management services. They aim to provide convenient access through numerous branches, ATMs, and a comprehensive online and mobile banking platform, helping customers manage their finances and achieve their financial goals.
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