Lee Braford is a results-driven and innovative technology leader with over 18 years of experience in software development, product management, and team leadership. He has a proven track record of successfully delivering complex, scalable software solutions and driving product strategy from conception to market launch. Lee is passionate about building high-performing, agile teams and fostering a culture of collaboration and continuous improvement. His expertise spans cloud computing, SaaS product development, and data-driven decision-making. Lee is committed to leveraging technology to solve real-world problems and enhance user experiences.
Lee Braford's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Spearheaded the development and go-to-market strategy for a flagship enterprise SaaS platform, resulting in a 40% increase in customer acquisition within the first year and exceeding revenue targets by 25%.
Grew and mentored a distributed engineering team from 15 to over 50 members, significantly improving development velocity and reducing time-to-market for new features by 30% while maintaining high code quality.
Championed and successfully integrated an AI-driven analytics module into a core product, enhancing user engagement by 20% and providing critical business insights that led to data-informed product enhancements.
Redesigned and migrated legacy systems to a modern, microservices-based cloud architecture, achieving 99.99% uptime and reducing operational costs by 35% annually.
Davenport University
ABA Graduate Commerical Lending School
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ChoiceOne Bank, established in 1898 and headquartered in Sparta, Michigan, is a full-service financial institution. It provides a comprehensive range of banking services for individuals and businesses, including personal checking and savings accounts, mortgages, consumer loans, business loans, treasury management, and wealth management services. ChoiceOne Bank is committed to serving its local communities across Michigan, emphasizing personalized customer service and community involvement. It operates under its parent company, ChoiceOne Financial Services, Inc.
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