LeAna Flores
Kansas City, Missouri,United States
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LeAna Flores is a passionate and results-driven Senior UX Designer with over 10 years of experience in creating intuitive and engaging digital experiences. She specializes in user-centered design methodologies, from initial research and concept development through to prototyping, user testing, and final high-fidelity design. LeAna has a strong background in designing for both web and mobile platforms, with a particular focus on SaaS products and e-commerce solutions. She thrives in collaborative environments, working closely with product managers, engineers, and stakeholders to translate complex user needs and business requirements into elegant and effective design solutions. LeAna is committed to continuous learning and staying updated with the latest design trends and technologies to deliver innovative and impactful user experiences.
Professional Summary
LeAna Flores's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Redesign of Core Product Dashboard
Led the end-to-end redesign of a major SaaS product's core dashboard, resulting in a 25% increase in user engagement and a 15% reduction in task completion time, as validated by A/B testing and user feedback.
Mobile App User Onboarding Optimization
Spearheaded the optimization of a mobile application's user onboarding flow, which improved user retention by 18% within the first month post-launch and received positive acclaim in app store reviews.
Design System Implementation Lead
Championed and led the development and implementation of a comprehensive design system, significantly improving design consistency across multiple products and increasing development team efficiency by an estimated 20%.
Speaker at UXConf Global 2022
Invited speaker at UXConf Global 2022, where she presented on 'Ethical Design Practices in AI-Powered Applications', sharing insights with industry peers.
Educational Background
Bachelor's degree, Recreation, Sport and Tourism
University of Illinois Urbana-Champaign - Year 2003
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Company Overview
H&R BlockH&R Block is a global company specializing in tax preparation services for individuals and small businesses. They offer services through various channels, including in-person appointments at retail offices, online tax software, and downloadable desktop software. Beyond tax preparation, they also provide related financial products and services, aiming to help clients manage their taxes and financial well-being effectively.
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