Leah Bracha
London Area, United Kingdom,United Kingdom
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Leah Bracha is a highly accomplished and strategic marketing leader with over a decade of experience, primarily within the B2B SaaS and cybersecurity sectors. As the VP of Marketing at Perimeter 81 (which was successfully acquired by Check Point), she has been instrumental in driving global marketing strategies, brand development, demand generation, and product marketing initiatives. Leah is known for her data-driven approach, her ability to build and scale high-performing marketing teams, and her expertise in translating complex technological solutions into compelling value propositions. Her career reflects a consistent track record of contributing to significant company growth and market presence in dynamic, fast-paced tech environments.
Professional Summary
Leah Bracha's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
VP Marketing Leadership at Perimeter 81 & Acquisition by Check Point
Spearheaded global marketing efforts for Perimeter 81, significantly contributing to its brand recognition, market expansion, and overall growth, culminating in its successful acquisition by Check Point. This involved overseeing all aspects of marketing, from strategy to execution.
Building High-Performance Marketing Teams
Proven ability to recruit, mentor, and lead high-performing, cross-functional marketing teams capable of executing complex campaigns and achieving ambitious growth targets in competitive tech landscapes.
Driving Growth in B2B SaaS
Successfully implemented and scaled marketing programs that demonstrably drove revenue growth, customer acquisition, and market share for various B2B SaaS companies, including key roles prior to Perimeter 81 such as at SimilarWeb and WalkMe.
Strategic Brand Development and Go-To-Market Execution
Expertise in developing and executing comprehensive go-to-market strategies, building strong brand identities, and effectively positioning products in crowded markets to achieve differentiation and customer engagement.
Educational Background
Bachelor's degree, BA (Hons) Economic and Social History
University of Birmingham - Year 2010
A-Levels: Business Studies (A*) History (B) IT (B)
Watford Grammar School For Girls - Year 2003
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Company Overview
NatWest GroupNatWest Group is a major UK-based banking and financial services group, serving over 19 million customers across the globe. Headquartered in Edinburgh, Scotland, the group operates a wide range of banking brands offering personal and business banking, private banking, and corporate finance. Key brands include NatWest, Royal Bank of Scotland, Ulster Bank, and Coutts. The company is focused on supporting its customers' financial wellbeing, driving sustainable growth, and contributing positively to the communities it serves, with a strong emphasis on climate initiatives and enterprise.
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