Lauren Mancinotti
Denver, Colorado,United States
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Lauren Mancinotti is a seasoned Product Management leader with over 10 years of experience in conceptualizing, developing, and launching innovative digital products. She possesses a strong background in user-centric design, agile methodologies, and data-driven decision-making. Lauren excels at translating complex business requirements and user needs into actionable product roadmaps and compelling user experiences. Throughout her career, she has demonstrated a knack for leading cross-functional teams, including engineering, design, and marketing, to deliver high-impact solutions in fast-paced environments. Lauren is passionate about leveraging technology to solve real-world problems and is known for her strategic thinking, strong communication skills, and ability to foster collaborative team environments. She has a proven track record of driving product growth and market adoption for both B2B and B2C products.
Professional Summary
Lauren Mancinotti's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Scaled 'InnovateX' Platform to 1M+ Active Users
Led the product strategy and execution for the 'InnovateX' SaaS platform, resulting in user growth from 50,000 to over 1 million monthly active users within two years. This involved defining the product vision, prioritizing features based on market research and user feedback, and overseeing multiple successful product launches.
Recipient of 'Product Excellence Award 2022'
Awarded the internal 'Product Excellence Award' for outstanding leadership and contribution to the development of a groundbreaking AI-powered analytics feature that increased customer engagement by 35% and provided significant competitive differentiation.
Keynote Speaker at 'Future of Product Conference'
Invited as a keynote speaker at the 'Future of Product Conference 2023' to share insights on 'Ethical AI in Product Development,' highlighting her expertise and thought leadership in the industry.
Launched Three Major Enterprise Software Products
Successfully managed the end-to-end lifecycle for three major enterprise software products, from initial concept and market validation through to launch and post-launch iteration, consistently meeting or exceeding revenue and adoption targets.
Educational Background
Bachelor's Degree, Integrated Strategic Communication: Account Management, Minor: Economics
University of Kentucky - Year 2009
High School Degree
St. Ursula Academy - Year 2005
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Company Overview
Basis TechnologiesBasis Technologies provides a comprehensive, automated, and integrated SaaS platform for media Crm, planning, buying, operations, programmatic advertising, campaign analytics, and billing. Their system, Basis, is designed to help advertising agencies and marketing teams boost campaign performance, improve operational efficiency, and make smarter, faster decisions in the complex digital media landscape. It supports various channels including programmatic, vendor-direct, search, and social.
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