Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Lauren Yildirim is a seasoned operations leader with a strong background in product strategy, marketing, and consumer insights. Currently serving as VP, Operations at Justworks, she is responsible for leading and scaling operational initiatives. Prior to this, she held various leadership positions within Justworks, including VP, Chief of Staff to the CEO, Director of Product Strategy and Operations, and Senior Manager, Product Marketing and Consumer Insights. Before joining Justworks, Lauren was the Director of Marketing at Captricity (acquired by SS&C Technologies). Lauren holds a Bachelor of Arts in Psychology from McGill University, with minor concentrations in Behavioral Science and Middle Eastern Languages. She also completed an Executive Education Program in Behavioral Economics at Carnegie Mellon University.
Lauren Yildirim's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Leads and scales operational initiatives at Justworks, contributing to the company's overall growth and efficiency.
Supported the CEO in strategic planning, execution, and communication, driving key company objectives.
Developed and executed product strategies, aligning product development with business goals.
Led product marketing and consumer insights efforts, informing product development and marketing campaigns with data-driven insights.
Oversaw marketing strategy and execution at Captricity prior to its acquisition.
Contributed to research on the impact of an ACT Valuing Workshop on Wellness in Psychotherapist Trainees, presented at the Canadian Psychological Association Annual Conference.
McGill University
Carnegie Mellon University
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Justworks takes the busywork out of running a business by automating payroll, benefits, HR, and compliance—all in one place. Businesses get access to enterprise-level benefits at an affordable price, plus 24/7 expert support. Start, run, and grow with Justworks.
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