Lauren Quint
Grand Rapids, Michigan,United States
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Lauren Quint is an Assistant Professor of Marketing at the University of Michigan's Ross School of Business. Her research focuses on quantitative marketing, consumer behavior, and platform economics, particularly examining how consumers search for information and make decisions in data-rich environments. She applies empirical modeling techniques to understand these dynamics and provide insights for firm strategy and advertising. Lauren is also dedicated to teaching, guiding students in marketing analytics and data-driven approaches. She holds a PhD in Marketing from the UCLA Anderson School of Management.
Professional Summary
Lauren Quint's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
MSI Young Scholar (2023)
Recognized by the Marketing Science Institute (MSI) as an MSI Young Scholar, a distinction awarded to promising academics in marketing identified as potential future leaders in their field.
Assistant Professorship at University of Michigan Ross School of Business
Holds a prestigious academic position at a leading business school, focusing on research and teaching in quantitative marketing and consumer behavior since July 2016.
Published Researcher in Marketing Science
Author and co-author of influential research papers published in top-tier academic journals such as Marketing Science and Management Science, contributing new insights into consumer decision-making, advertising effectiveness, and platform dynamics.
PhD in Marketing from UCLA Anderson School of Management
Earned a doctorate from a leading business school, specializing in quantitative marketing research, which laid the foundation for her academic career.
Educational Background
Bachelor of Business Administration (B.B.A.), Marketing; Management
Grand Valley State University - Year 2009
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Company Overview
AcostaAcosta is a leading full-service sales and marketing agency, serving consumer-packaged goods (CPG) companies and retailers across North America. They provide integrated solutions that help brands and retailers grow their business, offering services such as sales representation, retail merchandising, marketing, and data analytics. Acosta aims to connect shoppers with brands at the right time and place, leveraging their deep industry expertise and extensive network.
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