Laura Sterling
Minneapolis, Minnesota,United States
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Laura Sterling is an accomplished User Experience (UX) Director and Product Strategist with over 15 years of experience in crafting intuitive, engaging, and human-centered digital products. She has a proven track record of leading cross-functional teams to deliver innovative solutions for SaaS platforms, mobile applications, and e-commerce experiences. Laura is passionate about understanding user needs through comprehensive research and translating those insights into impactful design strategies that drive business growth and user satisfaction. She is a strong advocate for inclusive design principles and actively mentors emerging talent in the UX field. Her expertise spans user research, interaction design, information architecture, prototyping, and usability testing.
Professional Summary
Laura Sterling's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Redesign of 'InnovateHub' SaaS Platform
Directed the complete UX overhaul for 'InnovateHub,' a B2B SaaS product, resulting in a 40% increase in user engagement, a 25% reduction in support tickets, and the 'Best Enterprise UX' award at the 2022 Tech Innovator Awards.
Pioneered 'Empathy-Driven Design' Framework
Developed and implemented an 'Empathy-Driven Design' framework within her organization, which has been adopted by multiple teams and significantly improved the user-centricity of product development cycles. This framework has been featured in industry publications.
Keynote Speaker at 'UX Forward 2023' Conference
Delivered a well-received keynote on 'The Future of Ethical AI in UX Design,' addressing the challenges and opportunities for creating responsible and user-respectful AI-powered experiences to an audience of over 2,000 UX professionals.
Established a Mentorship Program for Junior Designers
Founded and currently leads a successful mentorship program that has supported over 50 junior designers in their career growth, fostering a culture of learning and development within the design community.
Educational Background
Bachelor of Arts, Political Science, Minor in Leadership Studies
University of Minnesota
Cretin-Derham Hall High School
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Company Overview
CoretelligentCoretelligent is a leading provider of comprehensive managed IT services, cybersecurity, and cloud solutions. They cater to small and mid-sized businesses, particularly in regulated industries like financial services and life sciences, offering services such as IT planning, 24/7 support, data backup and recovery, and advanced security measures to help clients leverage technology effectively and securely.
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