Laura Blyth is a highly accomplished and innovative UX Design Lead with over 15 years of experience in crafting intuitive and engaging user experiences for web and mobile applications. She possesses a deep understanding of user-centered design principles, interaction design, and information architecture. Laura is passionate about translating complex user needs and business requirements into elegant and effective design solutions. She has a strong track record of leading and mentoring design teams, fostering collaborative environments, and driving product success through exceptional design. Her expertise spans across various industries, including SaaS, e-commerce, and fintech, where she has consistently delivered products that delight users and achieve business objectives. Laura is also a proponent of inclusive design, ensuring accessibility is a core component of her design philosophy.
Laura Blyth's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the design team for the 'InnovateApp' mobile application, which received the prestigious Red Dot Design Award for outstanding user interface and user experience design.
Successfully grew the UX design team from 3 to 15 members, implementing new agile design workflows and a comprehensive design system that improved consistency and reduced development time by 30%.
Delivered a keynote presentation on 'The Ethics of AI in UX Design' to an audience of over 2,000 industry professionals, receiving acclaim for thought leadership and actionable insights.
Co-invented and patented a novel gesture-based UI interaction model for touch-screen devices, enhancing usability for complex data manipulation tasks.
University of Bristol - Year 2002
Solihull Sixth Form College - Year 2000
King Edward VI High School for Girls, Edgbaston - Year 1995
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Epsilon is a global advertising and marketing technology company, a part of Publicis Groupe. It specializes in data-driven marketing, helping brands connect with consumers through personalized experiences across multiple channels. Epsilon leverages rich data, AI-powered technology platforms, and services to help clients acquire, grow, and retain customers effectively.
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