Larry Reuter is a seasoned and transformative technology executive with over three decades of experience in spearheading IT strategy, digital innovation, and large-scale operational enhancements for global corporations. He is renowned for his visionary leadership as Chief Information Officer (CIO) at major companies like Starbucks and Cingular Wireless (now AT&T Mobility). At Starbucks, he was instrumental in driving their digital transformation, including the development of their industry-leading mobile payment and loyalty programs. Prior to Starbucks, as CIO of Cingular Wireless, he managed the IT integration through significant mergers and acquisitions, supporting rapid growth in the mobile telecommunications sector. His career also includes a significant tenure as a Partner at Accenture, where he advised numerous global clients on technology strategy and implementation. Larry is recognized for his ability to align technology with business objectives, foster innovation, and build high-performing teams.
Larry Reuter's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led global technology strategy and operations from 2009 to 2015, championing the development and rollout of Starbucks' groundbreaking mobile app, mobile payment systems, and customer loyalty platform, significantly enhancing customer engagement and driving revenue growth.
Successfully managed and integrated IT systems and infrastructure during a period of intense M&A activity, including the AT&T Wireless acquisition, contributing to Cingular becoming the largest wireless carrier in the U.S. at the time. Oversaw IT operations supporting millions of subscribers.
Spent over 18 years at Accenture (formerly Andersen Consulting), rising to Partner. Provided strategic IT consulting to Fortune 500 companies across various industries, focusing on technology-driven business transformation and large-scale system implementations.
Has served on the boards of various technology companies and acted as an advisor, leveraging his extensive experience to guide startups and established firms on technology strategy, scalability, and innovation.
William Paterson University of New Jersey - Year 1974
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