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Lanny Baker is a highly accomplished financial executive with over three decades of experience spanning corporate finance, investment banking, and equity research, primarily within the technology and internet sectors. He is widely recognized for his strategic leadership as Chief Financial Officer for several prominent public tech companies, including Eventbrite, Yelp, and ZipRealty. Before his transition to corporate finance, Baker built a distinguished 15-year career as a leading Internet and Media analyst at Salomon Brothers/Citigroup, where he was renowned for his insightful analysis of emerging digital businesses. Currently, he lends his extensive expertise as a member of the Board of Directors for major companies like GoDaddy and Leafly, guiding their financial strategy and corporate governance.
Lanny Baker's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
As the Chief Financial Officer of Eventbrite, Baker was instrumental in preparing and guiding the company through its successful IPO in September 2018, a critical milestone that transitioned the global ticketing and event platform into the public market.
During his tenure at Salomon Brothers/Citigroup, Baker was consistently ranked by Institutional Investor magazine as one of the top equity analysts covering the Internet and New Media sectors, shaping investment perspectives on the emerging digital economy.
Successfully managed the financial operations and strategy for multiple public tech companies, including navigating Yelp's complex market position and overseeing key transactions, such as the sale of Eat24 to Grubhub for $287.5 million in 2017.
Serves on the Board of Directors for GoDaddy (since 2018) and Leafly (since 2022), providing expert oversight on audit, finance, and corporate strategy to help steer their long-term growth and stability.
Yale University - Year 1984
The Taft School - Year 1983
New Trier High School
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Etsy is a global online marketplace focused on handmade and vintage items, as well as craft supplies. It connects millions of passionate and creative sellers with buyers looking for unique, personalized, and handcrafted goods. The platform empowers independent artists, designers, and collectors to manage their own online businesses and reach a worldwide audience, fostering a community built on creativity and human connection.
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