Lanny Baker

Chief Financial Officer, Etsy
Oakland, California,United States
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Who Is Lanny Baker?

Total Experience54 years
CompanyEtsy
CountryUnited States

Lanny Baker is a highly accomplished financial executive with over three decades of experience spanning corporate finance, investment banking, and equity research, primarily within the technology and internet sectors. He is widely recognized for his strategic leadership as Chief Financial Officer for several prominent public tech companies, including Eventbrite, Yelp, and ZipRealty. Before his transition to corporate finance, Baker built a distinguished 15-year career as a leading Internet and Media analyst at Salomon Brothers/Citigroup, where he was renowned for his insightful analysis of emerging digital businesses. Currently, he lends his extensive expertise as a member of the Board of Directors for major companies like GoDaddy and Leafly, guiding their financial strategy and corporate governance.

How Did Lanny Baker's Career Path Shape Their Journey?

Lanny Baker's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Etsy - Chief Financial Officer(2025 to Present)
Eventbrite - Chief Operating and Financial Officer(2024 to 2025)
Yelp, Inc. - Chief Financial Officer(2016 to 2019)
XO Group Inc. - Director(2005 to 2019)
ZipRealty - Chief Executive Officer(2010 to 2016)
HomeAway.com - Director(2011 to 2015)
Monster Worldwide - Chief Financial Officer(2005 to 2007)
Salomon Brothers/Citigroup - Research Analyst(1993 to 2005)
Morgan Stanley - Research Analyst(1991 to 1993)
Donaldson, Lufkin & Jenrette - Research Assistant(1989 to 1991)

What Are Lanny Baker's Key Achievements?

Led Eventbrite's Initial Public Offering (IPO)

As the Chief Financial Officer of Eventbrite, Baker was instrumental in preparing and guiding the company through its successful IPO in September 2018, a critical milestone that transitioned the global ticketing and event platform into the public market.

Top-Ranked Internet & Media Analyst

During his tenure at Salomon Brothers/Citigroup, Baker was consistently ranked by Institutional Investor magazine as one of the top equity analysts covering the Internet and New Media sectors, shaping investment perspectives on the emerging digital economy.

Strategic Financial Leadership at Public Companies

Successfully managed the financial operations and strategy for multiple public tech companies, including navigating Yelp's complex market position and overseeing key transactions, such as the sale of Eat24 to Grubhub for $287.5 million in 2017.

Board Member for Leading Tech Companies

Serves on the Board of Directors for GoDaddy (since 2018) and Leafly (since 2022), providing expert oversight on audit, finance, and corporate strategy to help steer their long-term growth and stability.

What's Lanny Baker's Educational Background?

BA, History

Yale University - Year 1984

Degree Program

The Taft School - Year 1983

Degree Program

New Trier High School

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Notable news
Hiring actively
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Corporate Finance

Company Overview

Etsy
Total employees2420
HeadquartersBrooklyn
Founded2005

Etsy is a global online marketplace focused on handmade and vintage items, as well as craft supplies. It connects millions of passionate and creative sellers with buyers looking for unique, personalized, and handcrafted goods. The platform empowers independent artists, designers, and collectors to manage their own online businesses and reach a worldwide audience, fostering a community built on creativity and human connection.

Etsy Stock Information
Etsy, Inc. is listed on the NASDAQ under the ticker symbol ETSY. The company went public on April 16, 2015

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