Lance Layton is a results-oriented and innovative product management leader with over 15 years of experience in the technology sector, specializing in SaaS and mobile application development. Based in Austin, Texas, he has a proven track record of defining product vision, strategy, and roadmaps that drive user engagement and revenue growth. Lance excels at cross-functional team leadership, bridging the gap between engineering, design, marketing, and sales to deliver exceptional user experiences. He is passionate about leveraging data analytics and user research to inform product decisions and is adept at navigating complex market dynamics to identify new opportunities for innovation. Lance is known for his strong communication skills, customer-centric approach, and his ability to mentor and develop high-performing product teams.
Lance Layton's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Spearheaded the end-to-end development and launch of a new enterprise SaaS platform, acquiring 10,000+ active users and $2M in ARR within the first 18 months.
Led the product strategy for a consumer mobile application, resulting in a 150% increase in daily active users and a 4.7-star app store rating through targeted feature enhancements and UX improvements.
Implemented a new agile product development framework that improved collaboration between engineering, design, and marketing, reducing time-to-market for new features by 30%.
Invited as a keynote speaker at ProductCon 2022 to share insights on 'Data-Driven Product Roadmapping in a Volatile Market', receiving acclaim for actionable strategies.
Boston University - Year 1989
University of Delaware - Year 1983
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Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company is committed to making financial lives better through the power of every connection, offering industry-leading support to approximately 69 million consumer and small business clients. It is a global leader in wealth management, corporate and investment banking, and trading across a broad range of asset classes.
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