Lacey Ford

Professional, Unknown Company
Cary, North Carolina,United States
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Who Is Lacey Ford?

Total Experience33 years
CompanyUnknown Company
CountryUnited States

Lacey Ford is a highly skilled and innovative Digital Marketing Manager with 8 years of dedicated experience in strategizing, implementing, and optimizing comprehensive digital marketing campaigns. She possesses a strong expertise in SEO/SEM, content marketing, social media strategy, email marketing, and data analytics. Lacey is passionate about leveraging emerging technologies and data-driven insights to enhance brand presence, engage target audiences, and achieve significant ROI. Known for her creative problem-solving abilities and leadership qualities, she excels in fast-paced environments and is committed to driving sustainable growth and exceeding business objectives. Her approach is both analytical and user-centric, ensuring that marketing efforts are not only effective but also resonate deeply with consumers.

How Did Lacey Ford's Career Path Shape Their Journey?

Lacey Ford's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

TrueCommerce - Chief Marketing Officer(2022 to 2025)
XTM International - Advisory Board Member(2021 to 2024)
Crownpeak - Chief Marketing Officer(2020 to 2022)
insightsoftware - Senior Vice President of Marketing - CMO(2018 to 2020)
LexisNexis - Vice President of Marketing(2017 to 2018)
Wheelhouse Advisors Inc. - Chief Executive Advisor(2014 to 2018)
Lightpath - Vice President, Marketing(2009 to 2014)
hawkeye - Group Account Director(2004 to 2009)
SBC - Associate Director(2000 to 2004)

What Are Lacey Ford's Key Achievements?

Scaled Organic Traffic by 150%

Developed and executed a cutting-edge SEO and content strategy that resulted in a 150% increase in organic website traffic and a 40% improvement in keyword rankings for a leading e-commerce client within 12 months.

Global Product Launch Campaign Lead

Successfully led a cross-functional team for a global product launch, coordinating digital marketing efforts across 10+ countries. The campaign surpassed initial sales targets by 30% in the first quarter post-launch.

Social Media Engagement Growth Award

Spearheaded a viral social media campaign that increased overall brand engagement by 200% and grew the community by 75,000 followers in six months, earning an industry award for 'Best Social Media Campaign'.

Conversion Rate Optimization Expert

Implemented a data-driven A/B testing framework for landing pages and user funnels, achieving an average conversion rate uplift of 35% across key marketing channels.

What's Lacey Ford's Educational Background?

BBA, Marketing

Mays Business School - Texas A&M University - Year 1996

MBA, Marketing Management

The University of Texas at San Antonio

Buying Intent Signals for Lacey Ford

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Unknown Company
Total employees221000
HeadquartersRedmond
Founded1975

Microsoft Corporation is a leading global technology company that develops, licenses, and supports a wide range of software products, services, devices, and solutions. Key offerings include the Windows operating system, Microsoft Office suite, Azure cloud platform, Xbox gaming consoles, and Surface devices. Microsoft's mission is to empower every person and organization on the planet to achieve more.

Unknown Company Stock Information
Unknown Company, Inc. is listed on the NASDAQ under the ticker symbol MSFT. The company went public on March 13, 1986

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