Kristina Wismer
Concord, California,United States
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Kristina Wismer is an accomplished marketing leader with extensive experience in content strategy, SEO, demand generation, and product marketing, particularly within the B2B SaaS industry. She is known for her ability to build and scale content marketing functions, drive organic growth, and translate complex technical concepts into compelling narratives that resonate with target audiences. Kristina is passionate about leveraging data-driven insights to optimize marketing performance and has a strong track record of leading high-performing teams to achieve significant business results. She is also a recognized speaker and writer in the marketing community.
Professional Summary
Kristina Wismer's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Director of Content & Communications
Currently leads content and communications strategy at LogicManager, focusing on enterprise risk management solutions.
Senior Manager, Content & SEO
Previously held a senior role at WordStream (acquired by Gannett), where she significantly grew organic traffic and built a robust content engine.
Industry Speaker & Contributor
Frequently speaks at industry conferences (e.g., Content Marketing World, INBOUND) and contributes thought leadership to prominent marketing publications like Search Engine Journal and Content Marketing Institute.
Co-author of 'The State of Digital Marketing'
Contributed as a co-author to influential industry reports, providing data-backed insights into digital marketing trends.
Content Marketing Program Development
Successfully developed and scaled comprehensive content marketing programs from the ground up for multiple organizations, leading to substantial increases in brand visibility, lead generation, and customer acquisition.
Educational Background
Public Administration
California State University Stanislaus - Year 2009
Bachelor of Science (BS), Criminal Justice
California State University-Sacramento - Year 2004
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Company Overview
QuinStreetQuinStreet is a global leader in performance marketing products and technologies. The company uses digital media and data analytics to connect consumers with brands in high-value vertical markets such as financial services, education, home services, and B2B. QuinStreet helps businesses acquire qualified customers and generate revenue through targeted online campaigns and lead generation services.
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