Kristin Fruen
Greater Phoenix Area,United States
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Kristin Fruen is a highly accomplished and results-oriented marketing and communications leader with extensive experience in developing and executing integrated strategies that drive brand growth, customer engagement, and revenue. She is known for her expertise in strategic planning, digital marketing, brand management, corporate communications, and go-to-market execution across various industries. Kristin excels at building and leading high-performing teams, fostering collaborative environments, and leveraging data-driven insights to achieve key business objectives. Her career has been marked by a consistent ability to transform marketing functions into strategic assets for organizations.
Professional Summary
Kristin Fruen's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Strategic Brand Repositioning
Successfully led a major brand repositioning initiative for a key product line, resulting in a 25% increase in market share and significantly improved brand perception within 18 months.
Digital Transformation Leadership
Spearheaded the digital transformation of marketing operations, implementing new CRM and marketing automation platforms that increased lead generation by 40% and improved campaign ROI by 30%.
High-Impact Product Launches
Orchestrated multiple successful new product launches, exceeding initial sales targets by an average of 20% through innovative marketing campaigns and effective cross-functional team collaboration.
Team Development and Mentorship
Recognized for building and mentoring a high-caliber marketing team, fostering a culture of continuous learning and achieving industry-low attrition rates.
Educational Background
BA, History, Psychology
Rhodes College - Year 1972
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Company Overview
Event Network, Inc.Event Network is a leading retail operator for cultural attractions and experiential destinations across North America. They partner with zoos, aquariums, museums, science centers, botanical gardens, and other iconic venues to design, build, and manage custom retail stores that enhance the guest experience and generate significant revenue for their partners. Their focus is on creating immersive retail environments with unique, mission-related merchandise tailored to each specific institution, thereby extending the visitor's engagement and connection to the attraction.
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