Kristen Bowling
Summerland Key, Florida,United States
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Kristen Bowling is a dynamic and results-oriented Senior Marketing Manager with over 12 years of experience in developing and executing comprehensive marketing strategies for high-growth technology companies. She possesses a strong expertise in digital marketing, brand management, product marketing, and market analytics. Kristen is passionate about leveraging data-driven insights to optimize campaign performance, enhance customer engagement, and drive revenue growth. Known for her collaborative leadership style, she excels at building and mentoring high-performing teams and fostering cross-functional alignment to achieve business objectives. Outside of her professional life, Kristen is an avid hiker and a volunteer mentor for young women entering the tech industry.
Professional Summary
Kristen Bowling's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Exceeded Quarterly Lead Generation Targets by 40%
Developed and implemented a multi-channel digital marketing campaign (SEO, PPC, Social Media) that surpassed lead generation goals by 40% for Q3 2023, contributing to a 15% increase in sales pipeline.
Successful Rebranding Initiative for a SaaS Product
Led a company-wide rebranding initiative for a key SaaS product, including market research, messaging development, and launch execution, resulting in a 25% increase in brand recall and a 10% uplift in new user acquisition within the first six months.
Built and Scaled a High-Performing Marketing Team
Recruited, trained, and mentored a marketing team of 5 specialists, fostering a collaborative environment that improved overall team productivity by 30% and successfully launched three major product updates on schedule.
Speaker at 'InnovateTech Marketing Summit 2022'
Selected as a speaker to present on 'The Future of AI in Personalization for B2B Marketing,' sharing insights with over 500 industry professionals.
Educational Background
Bachelor of Arts - BA, Sustainable Development
Appalachian State University
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Company Overview
FahloFahlo (formerly Wildlife Collections) is a company dedicated to wildlife conservation through engaging consumer products. They partner with non-profit organizations to create bracelets that allow customers to track real animals like sea turtles, sharks, elephants, and polar bears. A portion of the proceeds from each bracelet sold is donated to these partner organizations, directly supporting their research and conservation efforts. This model aims to connect people more closely with wildlife and raise awareness about the importance of conservation.
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