Kirsti Laasio

CEO Chief Executive Officer, Omnigym
,Finland
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Who Is Kirsti Laasio?

Total Experience43 years
CompanyOmnigym
CountryFinland

Kirsti Laasio is an experienced design leader with a strong focus on customer experience (CX) and human-centered design. Currently serving as the Head of CX & Design for B2B at Elisa, a leading Finnish telecommunications company, she is responsible for driving the design vision, strategy, and execution to create impactful and user-friendly digital products and services. Kirsti has a proven track record of building and leading high-performing design teams, fostering innovation, and translating complex business requirements into intuitive user experiences. Her expertise spans across UX research, service design, product design, and design operations, consistently aiming to deliver measurable business value through exceptional design.

Kirsti Laasio LinkedIn pageCompany Website

How Did Kirsti Laasio's Career Path Shape Their Journey?

Kirsti Laasio's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Omnigym - CEO Chief Executive Officer(2022 to Present)
Boardman Oy - Chairman of the Board(2021 to Present)
Bonfire Agency Oy - Investor, vaikuttajaomistaja(2022 to Present)
B2B Asiakaskokemus - Author, Co-founder(2020 to Present)
XPERIENCE Management - Executive Advisor(2019 to Present)
BetterMeno Health - Advisor(2021 to 2023)
European Customer Experience Organization (ECXO) - Board Member, Ambassador(2021 to 2022)
Integrata Oy - Advisor To The Board(2020 to 2022)
HappyOrNot - Partner and CXO (Chief Customer Experience Officer)(2018 to 2020)
Polar Electro Oy - Director, Global Channel / Executive Management Team member(2012 to 2014)

What Are Kirsti Laasio's Key Achievements?

Head of CX & Design, B2B at Elisa

Leads and develops the customer experience and design function for Elisa's B2B segment, focusing on digital transformation and enhancing user satisfaction for business customers. Responsible for a team of designers and researchers.

Championing Human-Centered Design

Successfully integrated human-centered design methodologies and user research practices into product development lifecycles across multiple roles, leading to more intuitive products and improved customer engagement.

Building and Scaling Design Teams

Experience in recruiting, mentoring, and scaling design teams, fostering a collaborative and innovative culture that empowers designers to deliver their best work and grow professionally.

Speaker and Thought Leader

Actively contributes to the design community by sharing insights and experiences at industry events and conferences, such as her talk on 'Inclusive AI products' at SHIFT Business Festival 2023.

What's Kirsti Laasio's Educational Background?

Germany, International Business, Economics and Cultural Studies, Dipl.KuWi

Universität Passau

Germany

Management Akademie München

Switzerland

IKF Institut für Kommunikation und Führung

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Omnigym
Total employees25
HeadquartersKajaani
Founded2013

Omnigym is a Finnish company specializing in the design and manufacturing of innovative, durable, and user-friendly outdoor gym equipment. Their products are engineered for year-round use in diverse public and private environments, promoting accessible fitness for all ages and abilities. Omnigym focuses on smart, ergonomic solutions that require minimal maintenance, making them a popular choice for municipalities, schools, and corporate wellness programs seeking to enhance community health and well-being.

Company Website
Omnigym Funding Information
Unknown - Total Funding Raised
$1.6M - Most recent funding amount
2 - Number of funding rounds
5 Oct, 2021 - Latest funding round
Lead Investors:
Butterfly Ventures
Gorilla Capital
Finnish Industry Investment (Tesi)

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