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Kelsie Tryon

Director Of Business Development, The Trade Desk
Greater Chicago Area,United States
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Kelsie Tryon's Overview

Total Experience21 years
CompanyThe Trade Desk
CountryUnited States

Kelsie Tryon is an experienced and results-driven professional specializing in digital marketing and brand strategy. With a keen eye for emerging trends and a passion for data-backed decision-making, she has successfully developed and executed comprehensive marketing campaigns that enhance brand visibility and drive customer engagement. Kelsie is adept at leveraging a full suite of digital tools, including SEO/SEM, social media marketing, content creation, and analytics, to achieve business objectives. She is known for her collaborative leadership style, her ability to translate complex concepts into actionable strategies, and her commitment to delivering measurable results in fast-paced environments. Kelsie is always eager to explore innovative approaches to connect with target audiences and build lasting brand loyalty.

Professional Summary

Kelsie Tryon's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

The Trade Desk - Director Of Business Development (2021 to Present)
VideoAmp - Regional Sales Director (2019 to 2021)
Adobe - Senior Account Executive (2017 to 2018)
TubeMogul, Inc. - Senior Account Executive (2016 to 2017)
AOL - Account Executive, Network (2013 to 2014)
quadrantONE - Account Executive Midwest Region (2012 to 2013)
Millennium Sales and Marketing - Sales Assistant (2008 to 2010)
OnCampus 319 Magazine - Sales Representative (2007 to 2008)
Eaton Corporation - Intern (2005 to 2005)

Notable Achievements

Led Successful Rebranding Initiative

Spearheaded a company-wide rebranding initiative that resulted in a 25% increase in brand recognition within the first year and a 15% uplift in customer acquisition.

Digital Campaign of the Year (Internal Award)

Recognized with an internal 'Digital Campaign of the Year' award for a multi-channel marketing campaign that exceeded lead generation targets by 40% and improved conversion rates by 18%.

Speaker at Marketing Tech Summit 2022

Invited to speak at the regional Marketing Tech Summit on 'The Future of AI in Personalized Marketing,' sharing insights with industry peers and thought leaders.

Optimized SEO Strategy Leading to 60% Traffic Growth

Revamped and executed a comprehensive SEO strategy that led to a 60% increase in organic website traffic and improved search engine rankings for key terms within 9 months.

Educational Background

Bachelor of Business Administration, Marketing

University of Iowa - Year 2004

Business, Marketing

The University of Iowa Tippie College of Business - Year 2004

Buying Intent Signals for Kelsie Tryon

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

The Trade Desk
Total employees2991
HeadquartersVentura, California
Founded2009

The Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across various ad formats and devices, including display, video, audio, native, and social, on a multitude of publishers and devices. It provides a demand-side platform (DSP) that enables agencies, aggregators, and brands to bid for and purchase ad inventory in real-time, helping them reach their target audiences more effectively and efficiently.

The Trade Desk Stock Information
The Trade Desk, Inc. is listed on the NASDAQ under the ticker symbol TTD. The company went public on September 21, 2016

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