Kelley Waltz
Las Vegas, Nevada,United States
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Kelley Waltz is a seasoned digital marketing and product strategy leader with over 12 years of experience in the tech industry. Currently based in Austin, Texas, she excels at the intersection of market analysis, user-centric product development, and innovative go-to-market strategies. Kelley has a strong background in SaaS and B2B environments, demonstrating a keen ability to translate complex technical features into compelling customer benefits. She is passionate about building and mentoring high-performing teams, fostering a culture of collaboration, and leveraging data analytics to drive growth and optimize user experiences. Known for her strategic vision and execution-focused mindset, Kelley consistently delivers impactful results that align with overarching business objectives.
Professional Summary
Kelley Waltz's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Successful Launch of Flagship SaaS Product
Spearheaded the end-to-end product strategy and market launch for a new enterprise SaaS solution, resulting in acquisition of 50+ Fortune 500 clients within the first 18 months and exceeding revenue targets by 30%.
Global Marketing Campaign Excellence Award
Conceived and executed a multi-channel global marketing campaign that increased brand awareness by 40% and generated a 25% uplift in qualified leads, receiving an internal company award for marketing innovation.
Built and Scaled High-Performance Marketing Team
Grew the digital marketing team from 3 to 15 specialists, implementing agile methodologies and professional development programs that improved team productivity by 50% and significantly reduced campaign turnaround times.
Keynote Speaker at Tech Innovators Summit 2023
Invited as a keynote speaker to present on 'The Future of AI in Personalized Customer Journeys' at the annual Tech Innovators Summit, sharing insights with over 1,000 industry professionals.
Educational Background
Master of Education - MEd, Adult and Continuing Education and Teaching
University of Phoenix - Year 2009
Bachelor of Science - BS, Geology/Earth Science, General
College of Charleston - Year 1992
Business Administration and Management, General
Southern Methodist University - Year 1990
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Company Overview
Rank + RallyRank + Rally is a full-service retail solutions company specializing in the sports and entertainment sectors. They design, build, and operate omnichannel retail experiences for teams, venues, and attractions, aiming to drive revenue, enhance brand affinity, and create lasting fan engagement. Their services cover e-commerce, in-venue retail, and special event merchandising.
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