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Kaycee Wiita, APR, is a highly experienced and strategic communications professional, currently serving as the Director of Marketing and Communications at The University of Texas at Austin, McCombs School of Business. With over 15 years in the field, she excels in developing and executing comprehensive marketing and communication strategies that enhance brand reputation, drive engagement, and support organizational objectives. Her expertise spans public relations, crisis communications, digital marketing, content creation, media relations, and internal communications, particularly within the higher education sector. Kaycee is recognized for her leadership skills, her ability to manage complex projects, and her commitment to data-driven decision-making. Her APR (Accredited in Public Relations) designation signifies a high level of professional competence, ethical practice, and a commitment to lifelong learning in public relations.
Kaycee Wiita, APR's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully earned the prestigious APR credential from the Public Relations Society of America (PRSA), demonstrating a high level of knowledge, skills, and abilities in the professional practice of public relations, as well as a commitment to ethical principles.
As Director of Marketing and Communications at McCombs School of Business, she leads a team to strategically elevate the school's brand, manage its reputation, and communicate its value proposition to diverse audiences including prospective students, alumni, faculty, and the business community.
Proven track record of developing and implementing integrated marketing and communication campaigns that achieve measurable results, such as increased enrollment inquiries, enhanced media visibility, and greater stakeholder engagement.
Experienced in navigating and managing communications during challenging situations, ensuring timely, transparent, and effective messaging to protect and uphold institutional reputation.
University of Utah
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The USA Artistic Swimming Foundation is a non-profit organization dedicated to supporting and promoting the sport of artistic swimming (formerly synchronized swimming) in the United States. It focuses on fundraising to provide resources for athlete development, coaching education, and grassroots programs, aiming to foster excellence from local clubs to the national and Olympic teams. The Foundation works to ensure the long-term growth and success of artistic swimming in the USA.
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