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Katy Smith

Director Digital Marketing, US Signal
Greater Madison Area,United States
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Katy Smith's Overview

Total Experience17 years
CompanyUS Signal
CountryUnited States

Katy Smith is a seasoned Senior Product Manager with over 12 years of experience in the tech industry, specializing in SaaS products and agile development methodologies. She has a proven track record of successfully launching and scaling innovative digital products by deeply understanding user needs and market dynamics. Katy excels at cross-functional team leadership, bridging the gap between engineering, design, and marketing to deliver cohesive and impactful user experiences. She is passionate about leveraging data analytics to drive product strategy and is a strong advocate for user-centric design. Currently, she is focused on exploring applications of AI in enhancing customer engagement platforms.

Professional Summary

Katy Smith's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

US Signal - Director Digital Marketing (2024 to Present)
OneNeck IT Solutions - Director Digital Marketing (2024 to 2024)
DeForest Area Tourism Commission - Director of Marketing (2012 to 2013)
Smith & Gesteland - Marketing Coordinator (2005 to 2009)

Notable Achievements

Product Launch Excellence Award 2022

Recognized for leading the end-to-end development and successful launch of 'SynergyFlow,' a new B2B collaboration tool that exceeded its first-year adoption targets by 150% and increased user engagement by 40%.

Keynote Speaker at ProductCon 2023

Delivered a keynote presentation on 'The Future of AI-Driven Product Management' to an audience of over 1,000 industry professionals, sharing insights on emerging trends and best practices.

Led Cross-Functional Team to 30% Efficiency Gain

Restructured and optimized product development workflows for a major product line, resulting in a 30% improvement in development cycle time and a significant reduction in post-launch bugs.

Published 'Data-Driven Decisions for PMs' Article Series

Authored a popular 5-part article series on a leading product management blog, demystifying data analysis for product managers, which garnered over 100,000 views and was featured in industry newsletters.

Educational Background

Bachelor of Arts (B.A.), Broadcast Journalism

University of Wisconsin-Eau Claire

Buying Intent Signals for Katy Smith

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
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Corporate Finance

Company Overview

US Signal
Total employees260
HeadquartersGrand Rapids
Founded2001

US Signal is a digital infrastructure provider focused on data center services, cloud solutions, and network connectivity. They help businesses protect their critical data and applications by offering a range of services including colocation, disaster recovery, managed services, and a robust fiber optic network spanning across the Midwest. Their solutions are designed to enhance operational efficiency, security, and scalability for enterprise clients.

US Signal Funding Information
not applicable - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
August 3, 2021 (Acquired by Igneo Infrastructure Partners) - Latest funding round
Lead Investors:
Igneo Infrastructure Partners

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