Kate Paine is a highly respected and influential figure in the field of public relations and communications measurement. With over three decades of experience, she is widely recognized for her pioneering work in developing methodologies and standards for measuring the effectiveness of PR, social media, and corporate communications. Kate is the founder of Paine Publishing, a leading resource for education and training in communications measurement. She is a sought-after speaker, author, and consultant, known for her practical insights and her mission to help organizations prove and improve the value of their communication efforts. Often dubbed the 'Queen of Measurement,' Kate has dedicated her career to advancing the profession through rigorous analysis and data-driven strategies, empowering communicators to demonstrate their impact on business objectives.
Kate Paine's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Established Paine Publishing in 2002, which has become a premier source for education, resources, and training in communications measurement, significantly influencing industry best practices.
Authored the influential book 'Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships,' providing practical guidance on measuring PR and social media ROI.
Awarded the prestigious Jack Felton Medal for Lifetime Achievement in 2013 by the Institute for Public Relations for her outstanding contributions to the advancement of research, measurement, and evaluation in public relations.
Inducted into the PRNEWS Measurement Hall of Fame in its inaugural class (2017), recognizing her profound impact and leadership in the field of communications measurement.
Co-founded The Delahaye Group in 1987, one of the earliest firms dedicated to PR measurement, laying foundational work in the industry long before it became mainstream.
Played a key role in developing and promoting industry standards for PR and social media measurement, including contributions to the Barcelona Principles.
School of Visual Arts - Year 1987
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