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Kassie Jones

Account Director, Spotter
Chicago, Illinois,United States
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Kassie Jones's Overview

Total Experience14 years
CompanySpotter
CountryUnited States

Kassie Jones is a highly experienced Senior UX Researcher with over a decade of dedication to understanding user needs and translating them into actionable insights for product development. She is passionate about creating intuitive and impactful user experiences by employing a mixed-methods research approach. Kassie excels in leading complex research initiatives, from ethnographic studies and usability testing to survey design and data analysis, consistently delivering findings that drive strategic product decisions and enhance user satisfaction. She is a strong advocate for user-centered design principles and enjoys mentoring junior researchers and collaborating with cross-functional teams including designers, product managers, and engineers.

Professional Summary

Kassie Jones's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Spotter - Account Director (2021 to Present)
Gannett | USA TODAY NETWORK - Account Executive (2020 to 2021)
Spark Foundry - Manager, Branded Content (2016 to 2017)
Starcom - Strategy Intern (2010 to 2010)

Notable Achievements

Global User Research Lead for 'ConnectSphere' Platform

Led a multinational team of 5 researchers to conduct foundational and evaluative research for the 'ConnectSphere' social networking platform, directly influencing a product roadmap that led to a 25% increase in daily active users and a 15% improvement in user retention over two years.

Published 'The Empathetic Researcher's Toolkit'

Authored a widely-cited guide on practical empathy-building techniques for UX researchers, which has been adopted by several university curricula and internal training programs at leading tech companies.

Keynote Speaker at UX Insight Conference 2023

Delivered a keynote presentation on 'The Future of AI in User Research' to an audience of over 1,500 UX professionals, sharing innovative approaches to leveraging artificial intelligence for deeper user understanding.

Recipient of 'Excellence in Research' Award

Awarded the 'Excellence in Research' award at [Fictional Previous Company Name] for three consecutive years (2019-2021) due to consistently delivering high-impact research that shaped successful product outcomes.

Educational Background

School, Journalism & Mass Communication; Business Certificate

University of Wisconsin-Madison - Year 2007

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Notable news
Hiring actively
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Company Overview

Spotter
Total employees177
HeadquartersLos Angeles
Founded2019

Spotter provides non-dilutive growth capital to YouTube creators, enabling them to scale their channels and businesses. They offer upfront cash in exchange for a limited share of future YouTube ad revenue from their existing video library, allowing creators to invest in content production, team expansion, or other growth initiatives without giving up equity or creative control. Their model aims to empower creators to maximize their potential and build sustainable media enterprises.

Spotter Funding Information
$255.5M - Total Funding Raised
$200M - Most recent funding amount
4 - Number of funding rounds
16 Feb, 2022 - Latest funding round
Lead Investors:
Access Industries
SoftBank Vision Fund 2
High Post Capital
CoVenture
Crossbeam Venture Partners
GPS Investment Partners
Left Lane Capital
Upper90

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