Julie Brown, CPMM

Co-Founder & CEO | Marketing Consultant, PMM Coach, & Event Strategist @ Project Product , 56th Street Productions
Indianapolis, Indiana,United States
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Who Is Julie Brown, CPMM?

Total Experience33 years
Company56th Street Productions
CountryUnited States

Julie Brown is a results-oriented and strategic Certified Product Marketing Manager (CPMM) with over 12 years of experience driving growth for B2B and B2C technology companies. She possesses a strong track record in developing and executing comprehensive go-to-market strategies, product positioning, messaging, and sales enablement programs that resonate with target audiences and accelerate revenue. Julie is adept at market research, competitive analysis, and leveraging data-driven insights to inform product development and marketing campaigns. She excels in cross-functional team leadership, building strong relationships with product, sales, and engineering teams to deliver impactful product launches and achieve ambitious business objectives. Passionate about innovation and customer advocacy, Julie thrives in dynamic, fast-paced environments.

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How Did Julie Brown, CPMM's Career Path Shape Their Journey?

Julie Brown, CPMM's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

56th Street Productions - Co-Founder & CEO | Marketing Consultant, PMM Coach, & Event Strategist @ Project Product (2017 to Present)
Aventi Group - Product and Content Marketing Consultant(2023 to Present)
Sharebird - Sharebird Product Marketing Mentor(2019 to Present)
Product Marketing Alliance - PMM Ambassador(2020 to Present)
Securitas Electronic Security, Inc - Global Senior Director, Product Marketing (formerly STANLEY Security)(2021 to 2022)
Conga (formerly Apttus) - Product Marketing Director(2019 to 2021)
SAP - Senior Director, Product Marketing(2018 to 2019)
Aprimo (formerly Teradata) - Product Marketing Director(2017 to 2018)
Aprimo (formerly Teradata Marketing Applications) - Product Marketing Manager(2015 to 2017)
Rook Security - Director of Marketing(2014 to 2015)
Salesforce Marketing Cloud (formerly ExactTarget) - Product Marketing Manager(2012 to 2014)

What Are Julie Brown, CPMM's Key Achievements?

Led Go-to-Market for Flagship SaaS Platform

Successfully launched a new flagship SaaS platform, exceeding Q1 adoption targets by 40% and contributing to a 25% increase in overall recurring revenue within the first year. Developed all core messaging, sales collateral, and training materials.

Revitalized Product Line Messaging & Positioning

Overhauled the messaging and positioning for an underperforming product line, resulting in a 30% increase in qualified leads and a 15% uplift in conversion rates over six months. Conducted extensive customer and market research to identify key differentiators.

Secured 'Product of the Year' Industry Award

Drove the product marketing efforts that led to a key product receiving the 'Product of the Year' award from a major industry publication, significantly enhancing brand visibility and credibility.

Grew Market Share in Competitive Segment

Developed and executed a targeted competitive displacement campaign that resulted in a 5% market share gain in a highly competitive enterprise software segment within 18 months.

What's Julie Brown, CPMM's Educational Background?

Bachelor of Science in Journalism, Public Relations, Marketing

Bowling Green State University

Buying Intent Signals for Julie Brown, CPMM

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Company Overview

56th Street Productions
Total employees5
HeadquartersNew York City
Founded2009

56th Street Productions is a full-service video production company based in New York City. They specialize in creating compelling visual content for a diverse range of clients, including brands, agencies, and businesses. Their services cover the entire production lifecycle, from initial concept development and scriptwriting to filming, editing, and post-production, aiming to deliver high-quality, engaging video stories that resonate with audiences.

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56th Street Productions Funding Information
Unknown - Total Funding Raised
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