Juliana Hofmann is a seasoned design leader and strategist with over a decade of experience in creating innovative and user-centered digital products and services. She specializes in bridging the gap between complex technological capabilities and human needs, with a strong focus on ethical AI and inclusive design. Juliana has a proven track record of building and mentoring high-performing design teams, fostering collaborative environments, and driving product vision from concept to launch. She is passionate about leveraging design thinking to solve complex problems and create meaningful impact in areas like sustainable technology and digital well-being. Juliana is also an advocate for continuous learning and knowledge sharing within the design community.
Juliana Hofmann's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Spearheaded the UX/UI design for 'EcoHub,' a platform connecting sustainable businesses with conscious consumers, which received the 'Green Innovation Award 2022'.
Delivered a keynote address on 'Ethical Considerations in AI-Powered User Experiences,' sharing insights with over 500 industry professionals.
Founded and led a company-wide initiative promoting the use of design methodologies to address social and environmental challenges, resulting in several pro-bono projects.
Authored a series of influential articles on designing with empathy, focusing on accessibility and cognitive load in digital products, featured in a prominent design journal.
FGV - Fundação Getulio Vargas - Year 2010
Francis King School - Year 1999
New York University - Year 1994
Universidade Santa Ursula, Rio de Janeiro - Year 1992
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Fareportal is a global travel technology company that powers hybrid (online/traditional) travel agencies. Their portfolio includes well-known consumer brands such as CheapOair and OneTravel, offering flights, hotels, car rentals, and vacation packages. They leverage proprietary technology and a global network to provide travelers with a wide range of affordable travel options and booking experiences, supported by 24/7 customer service.
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