Jonathan Bree
United States,United States
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Jonathan Bree is a highly distinctive New Zealand singer-songwriter, multi-instrumentalist, and producer, renowned for his unique blend of baroque pop, indie pop, and cinematic orchestral arrangements. He first gained prominence as a co-founder of the indie pop group The Brunettes in the late 1990s. As a solo artist, Bree is celebrated for his enigmatic stage persona, often performing with a faceless band, all wearing masks (typically spandex or mannequin-like), which complements his often melancholic, mysterious, and theatrical music. He is also a co-founder of Lil' Chief Records, a key independent label in New Zealand. His music videos, particularly for tracks like 'You're So Cool,' have garnered significant viral attention for their surreal and stylized visuals, further cementing his cult status internationally.
Professional Summary
Jonathan Bree's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Co-founder of Lil' Chief Records
Established an influential independent record label in New Zealand in 2002, which has been instrumental in launching the careers of various New Zealand artists and fostering a distinct indie pop sound.
Viral Sensation with 'You're So Cool'
The music video for his song 'You're So Cool' (from the album 'Sleepwalking') became an internet phenomenon in 2017-2018, introducing his unique aesthetic, sound, and mysterious masked persona to a massive global audience.
Critically Acclaimed Solo Career
Has released multiple solo albums, such as 'The Primrose Path', 'A Little Night Music', 'Sleepwalking', and 'After the Curtains Close,' which have received widespread critical praise for their sophisticated arrangements, dark romanticism, and distinctive vocal delivery.
Pioneering Artistic Persona and Visual Identity
Developed a globally recognized and enigmatic stage presence, performing with his signature spandex mask and faceless band, creating a compelling and memorable visual and auditory experience that sets him apart in the music industry.
Successful Tenure with The Brunettes
Co-founded and performed with The Brunettes from 1998 to 2009, achieving national and international recognition, releasing several acclaimed albums, and touring extensively.
Educational Background
BA, Industrial Design and Technology
Loughborough University - Year 2009
Global Entrepreneurship Bootcamp: Taiwan, Impact Scholarship Student
Massachusetts Institute of Technology - Year 2017
The Digital Marketing Qualification created by Google, CPD
Squared Online - Year 2015
UCL Advances, Mobile Academy, CPD
UCL
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Company Overview
FabricFabric is a composable commerce platform designed for modern brands and retailers seeking flexibility and scalability. It offers a suite of modular APIs and services, allowing businesses to build and customize unique e-commerce experiences without the constraints of traditional monolithic platforms. This headless approach enables companies to quickly adapt to market changes, integrate with various best-of-breed tools, and deliver consistent customer experiences across multiple channels, including web, mobile, and IoT devices. Fabric aims to empower B2B and D2C businesses to innovate faster and grow their digital commerce operations efficiently.
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