John Capriotti
Greater Houston,United States
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John Capriotti is a renowned scholar and consultant in the fields of corporate communication, public relations, and corporate identity. He has dedicated his career to understanding how organizations build and manage their reputations and relationships with stakeholders. His work often emphasizes strategic communication planning, the impact of digital media on corporate identity, and the alignment of communication with organizational goals. Dr. Capriotti has held academic positions at various international universities and has consulted for a diverse range of organizations, helping them to enhance their communication strategies and brand presence. He is also a prolific author, with numerous publications in leading academic journals and influential books in his field.
Professional Summary
John Capriotti's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Published Influential Book on Corporate Communication
Authored 'Planificación Estratégica de la Imagen Corporativa' (Strategic Planning of Corporate Image), a widely recognized text in Spanish-speaking countries, offering a comprehensive framework for managing corporate identity and reputation.
Extensive Academic Contributions
Has published numerous peer-reviewed articles in leading international journals focusing on corporate social responsibility, reputation management, and strategic communication, significantly contributing to the academic discourse in these areas.
International Teaching and Research Experience
Served as a professor and researcher at prominent universities in both the United States and Europe (e.g., Purdue University, University of North Carolina at Charlotte, Universitat Rovira i Virgili), fostering global perspectives in communication studies.
Consultant to Major Corporations and Institutions
Provided strategic communication counsel to various national and international companies and non-profit organizations, aiding in the development and implementation of effective communication and branding strategies.
Educational Background
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Company Overview
NikeNike, Inc. is a global leader in athletic footwear, apparel, equipment, and accessories. Known for its iconic 'swoosh' logo and 'Just Do It' slogan, the company designs, develops, markets, and sells products for a wide range of sports and fitness activities. It operates retail stores worldwide and sells through e-commerce platforms, catering to athletes and consumers seeking performance and lifestyle products. Nike's brand portfolio also includes Converse and formerly included Hurley.
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