Johanne Lim

CEO & Co-Founder, MoveForward
Metro Manila, National Capital Region,Philippines
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Who Is Johanne Lim?

Total Experience33 years
CompanyMoveForward
CountryPhilippines

Johanne Lim is a seasoned and innovative product leader with over 12 years of experience in spearheading the development and launch of impactful digital products. She possesses a strong background in user experience (UX) strategy, agile methodologies, and data-driven decision-making. Johanne is passionate about understanding user needs and translating them into intuitive and engaging solutions. She excels at leading cross-functional teams, fostering collaboration, and driving product vision from conception to market success. Her expertise lies in identifying market opportunities, defining product roadmaps, and delivering exceptional user value in competitive environments.

How Did Johanne Lim's Career Path Shape Their Journey?

Johanne Lim's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

MoveForward - CEO & Co-Founder(2021 to Present)
Pelago Inc. - Board Member(2022 to Present)
UPPAF Regulatory Reform Support Program for National Development - Technology Consultant(2020 to Present)
Insight Supply Chain Solutions - Chief Commercial Officer and Co-Founder(2019 to 2020)
OpenPort - Vice President of Product Management(2017 to 2019)
NetSuite - Senior Product Manager(2016 to 2016)
NetSuite, Inc. - Product Manager - SuiteLabs(2012 to 2016)
1902 Software Development Corporation - Project Manager - Magento Ecommerce(2009 to 2012)
vLink MS Inc. - IT Manager(2005 to 2009)
Pro-Log Philippines, Inc. - MIS Head (Manila)(2003 to 2005)
AsiaPAC Consulting Co. Ltd. - Technology Consultant(1997 to 1998)

What Are Johanne Lim's Key Achievements?

Led Flagship Product Launch to Market Exceeding Targets

Successfully orchestrated the strategy, development, and launch of a core SaaS platform, acquiring over 50,000 users in the first six months and surpassing initial revenue projections by 20%.

Drove 30% Improvement in User Engagement

Championed a data-driven redesign of key user journeys for a mobile application, resulting in a 30% uplift in daily active users and a significant increase in feature adoption rates.

Innovator of the Year (Internal Company Award)

Awarded for conceptualizing and leading the development of a novel AI-powered feature that significantly enhanced customer personalization and satisfaction.

Scaled Product Team and Processes

Grew the product management team from 3 to 10 members, implementing agile best practices and mentorship programs that improved team velocity and product quality.

What's Johanne Lim's Educational Background?

Bachelor of Science, BA - Marketing

Assumption University

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Notable news
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Company Overview

MoveForward
Total employees20
HeadquartersTel Aviv
Founded2019

MoveForward (operating as Mobility AI Ltd.) is an AI-powered company focused on optimizing urban mobility. They provide cities, fleet operators, and mobility service providers with actionable insights to reduce traffic congestion, improve public transport efficiency, and support the transition to sustainable transportation solutions like electric vehicles and micromobility.

MoveForward Funding Information
Unknown - Total Funding Raised
$4M - Most recent funding amount
2 - Number of funding rounds
November 1, 2021 - Latest funding round
Lead Investors:
UpWest
InMotion Ventures (Jaguar Land Rover)
Contrarian Ventures
Fusion LA
Techstars Tel Aviv Accelerator

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