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Justin Maxwell is a highly seasoned product design leader, strategist, and author with over two decades of experience crafting intuitive and impactful user experiences for global brands and startups. He is recognized for his deep expertise in UX/UI design, design systems, and building and mentoring high-performing design teams. Justin has a strong track record of translating complex user needs and business requirements into elegant and effective design solutions. He is passionate about human-centered design principles and often shares his insights through writing, speaking engagements, and workshops, contributing significantly to the design community.
Justin Maxwell's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Co-authored 'Designing with Emotion' (with Aarron Walter), a widely acclaimed book that explores how to create digital experiences that resonate with users on an emotional level, leading to greater engagement and loyalty.
Held significant design leadership roles at major technology companies and consultancies, including frog design and Adobe, where he influenced product strategy and user experience for numerous flagship products and services.
Frequently invited to speak at international design conferences such as An Event Apart, SXSW, and Webstock, sharing his knowledge on UX design, emotional design, and design leadership with a global audience.
Contributed to the early and evolving landscape of mobile and web user experience, helping to define best practices and innovative approaches for interactive design across various platforms.
The University of Western Ontario
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Equifaira Partners Inc. is a specialized advisory and investment firm focused on partnering with innovative companies to foster growth and create long-term value. We aim to provide strategic insights, operational expertise, and access to capital for businesses poised for significant expansion, particularly within emerging technology and sustainable development sectors. Our approach is built on collaboration, integrity, and a commitment to equitable outcomes for all stakeholders.
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